Social Media Manager

Job Title: Social Media Manager
Department: Marketing
Reports To: Director of Marketing
Location:Remote work may be considered for candidates located in the following states: Arizona California Florida Indiana Kansas Kentucky Maryland Maine North Carolina New Hampshire New Jersey Ohio Oregon Texas Virginia and Washington.
Job Type: Full-Time
FLSA Status: Exempt
Pay: $65000-$75000/yr DOE

About Herb Pharm

At Herb Pharm we inspire trust in plants and respect for nature while balancing purpose with profit. Located in beautiful Williams Oregon weve been the nations leading liquid herbal supplement company for over 45 years. Our diverse organic farm and production facility works with 250 plants to create over 500 liquid herbal extracts distributed to grocery natural food and specialty stores nationwide. Were committed to treating our employees with respect and gratitudejoin us and be part of our mission!

Job Summary

Herb Pharm is rooted in a passion for plants people and the planetand were ready to deepen those connections online. The Social Media Manager helps us grow our digital presence and share the story of herbal wellness. This role will craft and implement thoughtful content strategies that honor the unique character of each social platform amplifying our brands voice and values. By sparking meaningful conversations and inspiring trust in our herbal remedies the Social Media Manager will nurture lasting relationships and help us flourish year after year!

Key Responsibilities

• Develop and execute social media strategies to increase brand awareness engagement and community growth across Instagram Facebook TikTok LinkedIn and YouTube. Utilize Sprout Social for scheduling reporting and performance analysis.
• Create and edit content including written posts graphics photos and short-form video to support brand initiatives and campaigns.
• Manage community interactions by monitoring comments messages and inquiries ensuring timely responses and maintaining a positive brand presence.
• Analyze performance metrics and conduct regular social media audits to evaluate campaign effectiveness and optimize strategy.
• Plan and manage social media campaigns including organic and paid initiatives to promote products/services and drive traffic to digital platforms.
• Conduct ongoing market and competitor research to stay informed on trends platform updates and industry best practices.
• Collaborate with the marketing team to maintain and execute a cohesive social media content calendar.
• Manage influencer UGC and affiliate partnerships including sourcing creators coordinating deliverables and tracking content.
• Coordinate with TikTok affiliates and TikTok Shop to enhance product visibility creator engagement and sales performance.
• Support paid social efforts by assisting with Meta Ads setup monitoring optimization audience targeting and reporting.

Required Education and Experience

• Bachelors degree in Marketing Communications or a related field; equivalent work experience will also be considered
• At least 3 years of practical experience managing social media within a content-heavy brand or digital marketing environment.

Required Qualifications

• Strong communication copywriting problem-solving time management and project management skills.
• Technical proficiency and extensive knowledge of major social media platforms trends and best practices.
• Proven experience managing and growing social media channels for a brand or organization.
• Experience with Meta Ads Manager influencer/affiliate programs TikTok affiliate partnerships and TikTok Shop.
• Ability to think critically and creatively with high attention to detail and strong emotional intelligence.
• Reliable adaptable collaborative and able to lead with integrity and initiative.
• Deep industry knowledge including regulatory considerations and effective social media strategy development.

Working Conditions

• Work Environment: This role is primarily performed in an office with extended time at a computer using design tools. Occasional on-site work may be required for photo/video shoots set styling or reviewing physical materials.
• Travel Requirements: 10% or less. Travel to events such as Expo West Brand Partnership Collaborations and farm events.
• Physical Demands: Primarily sedentary role requiring extended periods of sitting and computer use with occasional standing walking and light lifting of up to 10 pounds.

Our generous benefits package includes a complete range of quality benefits:

Comprehensive group medical dental and vision coverage for employees and dependents

Coverage includes a variety of alternative healthcare options

Prescription drug coverage with a mail-order program

Generous employee purchase discounts on our herbal products

Employee-free product program

Employee assistance program

Green Commuter Initiative to encourage carpooling walking and biking to work

Life accident and disability insurance

80 hours of accrued Paid Time Off

40 hours of accrued Paid Sick Time

Eight paid National Holidays and one floating holiday

Paid Jury Duty and Bereavement Leave

Short-term disability plan

401(k) retirement plan with company matching and profit-sharing features

At Herb Pharm we are committed to building a workplace that reflects the diverse communities we serve and embodies the eco-friendly values we stand for. As a B-Corp and Regenerative Organic Certified company we believe that sustainability and equity go hand in hand. We are dedicated to fostering a culture of inclusion where every individualregardless of race ethnicity gender sexual orientation religion disability or backgroundfeels empowered to contribute grow and thrive.

We know that diversity drives discovery innovation and resilience and we are committed to creating equitable opportunities for all employees. By embracing different perspectives and experiences we not only strengthen our organization but also help nurture a more just healthy and sustainable society.

If youre passionate about making a positive impact on the world and working in an environment that values social and environmental stewardship we encourage you to apply. Together we can create a future where businesses and communities thrive in harmony with the planet.

Herb Pharm is an equal-opportunity employer. We are committed to creating an inclusive environment for all employees and do not discriminate based on race color religion sex sexual orientation gender identity national origin age disability veteran status or any other legally protected status. We celebrate diversity and are dedicated to fostering a workplace where everyone feels valued and empowered to contribute to our success.

Herb Pharm is committed to complying with all applicable provisions of the Americans with Disabilities Act (ADA). We provide reasonable accommodations to qualified individuals with disabilities to ensure equal employment opportunities. If you require assistance or accommodation during the application or hiring process please contact

At-Will Employment:Herb Pharm is an At-Will employer. Nothing in this job description should be interpreted as an employment contract. Job responsibilities and tasks may be modified from time to time based on the companys needs.