Business Development Secondary Sales

1) Job Purpose

Number and value of projects influenced and converted

Depth and quality of developer architect and contractor relationships

Project-led revenue contribution to the zone

Fabricator engagement and success rate in project wins

Distributor pull-through and repeat project flow

2) Job Context & Major Challenges:

Deep understanding of project selling dynamics and specification-led sales

Strong relationship-building and negotiation skills

Ability to influence multiple stakeholders across long sales cycles

Strategic mindset with strong execution capability

Comfortable with extensive travel across South India

815 years of experience in projects sales or business development within building materials fenestration façades windows aluminium systems or allied industries.

Strong exposure to working with developers architects contractors and fabricators in the projects ecosystem.

3) Key Result Areas/Accountabilities:

Key Result Areas/Accountabilities

Supporting Actions

Distributor Pull Creation

Enable distributors by creating project-led demand ensuring consistent pull for stocking and movement.

Share project pipelines and demand forecasts with distributors to aid inventory planning.

Act as a catalyst to improve distributor confidence through predictable project flows.

Architect & Contractor Influence

Work closely with architects façade consultants and contractors to influence product specification and design adoption.

Conduct product presentations technical discussions and value-engineering sessions to position offerings as preferred solutions.

Actively participate in design development and pre-bid discussions to improve project win probability.

Project & Developer Engagement

Identify map and engage mid-size and large real estate developers across the assigned South India zone.

Build long-term relationships with project decision-makers including developers project heads and procurement teams.

Track upcoming ongoing and future projects to ensure early-stage engagement.

Market Intelligence & Planning

Develop a robust project pipeline across residential commercial and mixed-use developments.

Track competitor presence pricing benchmarks and specification trends in the projects market.

Provide structured feedback to internal teams on market requirements product gaps and emerging opportunities.

Internal Coordination

Work closely with internal sales technical and supply chain teams to ensure seamless project execution.

Ensure timely communication and alignment across stakeholders for project conversion and delivery.

Fabricator Collaboration

Coordinate with window fabricators during the project lifecyclefrom specification to order closure and execution.

Support fabricators in project costing technical clarifications and commercial alignment where required.

Ensure fabricators are well-aligned with project timelines expectations and quality benchmarks.