Lead International SEO

Want to help us help others Were hiring!

GoFundMe is the worlds most powerful community for good dedicated to helping people help each other. By uniting individuals and nonprofits in one place GoFundMe makes it easy and safe for people to ask for help and support causesfor themselves and each other. Together our community has raised more than $40 billion since 2010.

Join us! Were seeking a Lead International SEO to scale our global organic search strategy across international markets. Youll combine technical expertise analytical insight and cultural fluency to help GoFundMes stories reach more people - no matter where they are.

This role sits at the intersection of marketing product and engineering ensuring international SEO best practices are embedded across our platform and localized experiences. Youll drive meaningful growth in key regions by optimizing discoverability user journeys and search visibility across languages and markets.

This is an exciting opportunity for someone who thrives in fast-moving collaborative environments loves testing and learning and is passionate about connecting people through purpose-driven content.

The Job:

• Own international SEO performance across multiple markets optimizing site architecture on-page experience and local discoverability.
• Work with SEO director and Product Engineering and Data Science to ensure SEO is embedded into the global roadmap and technical infrastructure.
• Partner with local teams to adapt strategies for local languages search behavior and market nuances.
• Conduct technical audits to identify and resolve issues across crawling indexing hreflang rendering internal linking and structured data.
• Lead keyword content and competitive analyses to uncover growth opportunities by country and vertical.
• Define KPIs and measurement frameworks for international organic performance using analytics and BI tools to track and communicate impact.
• Support new product launches and international expansions ensuring SEO readiness from architecture to content rollout.
  Stay ahead of algorithm updates and evolving search behaviors including AI and multimodal search (AEO YouTube TikTok LLM-based engines).
• Educate and influence cross-functional teams on SEO best practices fostering a data-driven globally aware search culture.
• Collaborate with Paid Media CRM and Brand teams to align organic strategies with cross-channel growth initiatives.

You:

• 57 years of hands-on experience in SEO with significant exposure to international markets and localization.
  Strong technical foundation - comfortable discussing crawling indexing site speed structured data and hreflang implementation.
• Proven experience improving rankings and organic traffic across multi-language multi-region sites.
  Familiarity with working in large dynamic web environments (marketplaces UGC platforms or SaaS).
  Strong data skills and experience using tools such as Google Search Console Google Analytics Looker Amplitude Screaming Frog and Ahrefs/Semrush.
  Understanding of AI and generative search (AEO) and its impact on global search visibility.
• Experience collaborating with engineering product and content teams and comfortable writing tickets and articulating business impact.
• Clear communicator with the ability to translate complex data and technical insights into actionable strategy.
• Agile and curious - thrives on testing iteration and scaling learnings across markets.
• At least one other language preferably German

Why youll love it here

• Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
• Innovative Environment: Work with a diverse passionate and talented team in a fast-paced forward-thinking atmosphere.
• Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
• Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
• Holistic Support: Enjoy financial assistance for things like hybrid work family planning along with generous parental leave flexible time-off policies and mental health and wellness resources to support your overall well-being.
• Growth Opportunities: Participate in learning development and recognition programs to help you thrive and grow.
• Commitment to DEI: Contribute to diversity equity and inclusion through ongoing initiatives and employee resource groups.
• Community Engagement: Make a difference through our volunteering program.

We live by our core values: impatient to be great find a way earn trust every day fueled by purpose. Be a part of something bigger with us!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences. We do not discriminate on the basis of race color religion ethnicity nationality or national origin sex sexual orientation gender gender identity or expression pregnancy status marital status age medical condition mental or physical disability or military or veteran status.

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process please contact us at .

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Learn more about GoFundMe:

Were proud to partner with an independent public charity to extend the reach and impact of our generous community while helping drive critical social change. You can learn more about activities and impact in their FY 25 annual report.

Our annual Year in Help report reflects our communitys impact in advancing our mission of helping people help each other.

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