Lead, Market Analytics
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Job Location:
Beaverton, OR - USA
Monthly Salary:
Not Disclosed
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Job Summary
Every successful team at Nike needs a brilliant game plan. Strategy teams shape and drive the companys growth agenda by leading business planning processes and aligning enterprise leadership to realize our biggest opportunities. They also spearhead transformational projects across Nikes diverse businesses and geographies.
Part of the Corporate Strategy team Macro & Competitive Analytics brings the outside in to provide a unique perspective on Nike Incs performance and environment. They contextualize what is happening in the broader macro retail and competitive landscape in which Nike operates deep dive into the biggest opportunities for growth and inform our enterprise strategic direction.
WHO WE ARE LOOKING FOR
As Lead Market Analytics you will be part of the team responsible for providing robust market measurement and analysis to increase understanding of Nike Inc. performance identify growth opportunities and mitigate risk. You will contribute to a wide range of initiatives including onboarding new data sources and tools expanding and embedding existing capabilities and delivering actionable intelligence for the business. The ideal candidate brings together business experience technical expertise and story-telling abilities.
WHAT YOULL WORK ON
Measuring reporting and diagnosing market size and share - one of three primary KPIs for the Nike enterprise - across Brands Sports and Markets
Tracking and assessing indicators of brand choice to provide a holistic understanding of who is winning with consumers
Developing a comprehensive knowledge of our data sources (internal and external) and applying the right data and methodology to address a business problem
Triangulating across signals and synthesizing a compelling narrative on macro market and consumer trends drivers of performance and Nike Incs biggest opportunities and risks
Contributing to key corporate moments (SPKO CSR QBR BOD) and analytics projects that inform our strategic direction
Partnering with Data Science and Enterprise Business Intelligence to enhance our measurement capabilities and reporting tools co-owning requirements and development
Driving education adoption and integration of the teams data tools and insights across the enterprise
Increasing team efficiency and impact by optimizing our ways of working establishing best practices and mentoring peers
WHO YOULL WORK WITH
This role sits on the Macro and Competitive Analytics team within Nikes Corporate Strategy function and reports to the Director of Market Analytics. You will collaborate with teammates in Corporate Strategy to set and action on strategic priorities and drive accountability to our strategy and business among enter prise leaders. You will partner closely with Geo & Marketplace Sport and Jordan Analytics teams on capability adoption and application on behalf of their stakeholders. You will work with Data Science on expanding the accuracy coverage and depth of our capabilities and with Business Intelligence on democratizing market performance data. You may also work with Finance Planning and other Corporate Functions to leverage our capabilities and reporting and answer ad-hoc
business questions. Finally you will engage with vendor partners who provide syndicated and custom market data and analysis.
WHAT YOU BRING
Bachelors degree in Analytics Statistics Strategy Business or related field or a combination of relevant education experience and training
5 years experience working in market intelligence or consumer insights and analytics
Experience connecting data across multiple sources extrapolating insights and distilling complex signals into accurate compelling and actionable story-telling
Excellent communication skills comfortable in front of senior leaders and diverse stakeholders and adept at tailoring messaging to audiences needs and context
Strong project management capabilities with the ability to guide multiple complex projects translate business needs into capability roadmaps and analytical plans and continuously balance speed cost and impact
Skilled at building relationships fostering teamwork and partnering cross-
functionally to achieve goals
Understands current sport fitness and retail landscape (digital and physical) including consumer and commercial KPIs key competitors emerging trends and current events
Proficient in coding languages (e.g. SQL Python R) and analytics tools (e.g. Databricks Snowflake Tableau)
Ability to self-direct willingness to learn embraces ambiguity and change
We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.
Key Skills
- Adobe Analytics
- Data Analytics
- SQL
- Attribution Modeling
- Power BI
- R
- Regression Analysis
- Data Visualization
- Tableau
- Data Mining
- SAS
- Analytics
