Customer Marketing Manager (mwd)

Welcome to Haleon. Were a purpose-driven world-class consumer company putting everyday health in the hands of just three years since our launch weve grown evolved and are now entering an exciting new chapter one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now its time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose to deliver better everyday health with humanity at the heart of everything we do. It unites us inspires us and challenges us to be better every day driven by our agile performance-focused culture.

About the role

As the Customer Marketing Manager OTC at our Munich office you will play a pivotal role in driving the success of shopper and customer activations for our leading brands including Voltaren Vitasprint and Centrum. Your primary responsibility will be to ensure the seamless execution of these programs working in close collaboration with Marketing Sales and Comex teams. This cross-functional partnership is essential to align our business objectives and strategies maximizing growth opportunities while meeting the needs of our customers and shoppers.

In this role you will be accountable for the flawless execution and implementation of annual brand plans. You are a proactive team player with a positive can-do attitude and the ability to work independently. Your background in Customer/Trade Marketing Shopper Marketing or Sales combined with your passion for collaborating with cross-functional teams will be key to delivering outstanding results. Your flexibility and resilience will be crucial to thriving in this dynamic position.

Key responsibilities:

• Execute shopper marketing strategies at the (digital) point of sale to maximize shopper engagement and sales.

• Work closely with Sales & Commercial Excellence teams to implement marketing initiatives that align with retailer objectives.

• Coordinate with external agencies and vendors to ensure timely and effective execution of marketing campaigns.

• Monitor in-store marketing activities and provide feedback for continuous improvement.

• Support the development of promotional materials and in-store displays to enhance brand presence.

• Analyze sales data and shopper feedback to optimize marketing efforts and report on campaign performance.

Qualifications and skills:

• Bachelors degree in Marketing Business or a related field.

• 2 years experience in a Customer or Brand marketing role with a focus on retail or FMCG environments.

• Strong organizational skills with the ability to manage multiple tasks and projects.

• Excellent communication and interpersonal skills to work effectively with internal teams and external partners.

• Detail-oriented with a focus on delivering high-quality marketing executions.

• Proficiency in using marketing analytics tools to assess campaign performance.

If you have the following characteristics it would be a plus:

• Pharmacy landscape know-how (off- and online)

Our Benefits:

Job Posting End Date

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture where different backgrounds and views are valued and respected all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. Its important to us that Haleon is a place where all our employees feel they truly belong.

During the application process we may ask you to share some personal information which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development refinement and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential used only for legitimate business purposes and will never be used in making any employment decisions including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process please let your recruiter know by providing them with a description of specific adjustments you are requesting. Well provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@). If you are not sure whether the email you received is from Haleon please get in touch.