Senior Brand Manager BiFi DACH
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Job Location:
Düsseldorf - Germany
Monthly Salary:
Not Disclosed
Posted on:
7 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
We are looking for a Senior Brand Manager who can own and drive the BiFi brand strategy activation and performance to deliver sustainable brand and commercial growth in the DACH region. You will be part of an international team and play a pivotal role in driving brand performance. This position is based in Dusseldorf and you will be reporting to the Head of Brand BiFi EMEA.
You will be responsible for:
- Co-develop annual marketing plans for the BiFi brand (focus on Germany) in accordance with the EMEA brand plans to achieve goals and to drive growth identifying new marketing opportunities and promotional programs
- Develop and execute ideas to increase brand equity and brand awareness to achieve sustainable growth targets
- Maintain promotional plans for the brands coordinating with the Operations department where applicable (e. g. promotional packaging etc.)
- Plan POS materials and coordinate logistics and order quantity
- Monitor ATL/BTL allocation tracking spend structure e.g. for advertising promotion media and research agencies
- Benchmark and understand market best practices
- Initiate and coordinate qualitative and quantitative research
- Analyze and interpret market - and consumer information and based on the findings make recommendations in the areas of communication and promotion
- Coordinate and cooperate with the Procurement department and design- and communication agencies regarding advertising promotion media and research
- Support Sales teams with supporting market- brand- and product information
- Manage budgets within guidelines
- Embracing the Jack Links culture incorporating its values into every day work life acting as a culture ambassador and brand steward
Qualifications :
EU Citizenship and/or valid work permit is required for this position. Jack Links EMEA does not offer visa sponsorship / relocation package for this position.
To succed in this position we are looking for someone who brings:
- Bachelor Degree and/or Masters Degree in BA Marketing or similar field
- Minimum of 4 years work experience in Consumer Marketing within FMCG Internatioanl brands with proven track record brand building.
- Experience in Consumer Research Brand Analysis and Trade Marketing
- Experience in leading projects
- Strong market knowledge on German FMCG market (Retail and Out of Home)
- Entrepreneurial thinker creative marketer Customer focused and result driven
- Action oriented and able to influence others through clear and concise communication
- Highly self-motivated
- Fluent English and German is mandatory
Additional Information :
Our benefits
At Jack Links youll find a competitive compensation and benefits package that supports performance flexibility and employee well-being!
- A competitive salary and a bonus structure based on performance
- 30 days of annual holidays
- Participation in the LSI Germany GmbH Betriebliche Altersvorsorge.
- Hybrid working model because we believe the future of work is based on a building modern adaptable and agile workplace culture 3 days from our office in Dusseldorf and 2 home office days.
- Employee Assistance Program
Equal Employment Opportunity Employer
Jack Links provides equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic that is protected by federal state or local law.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
At Jack Link’s, we feed the journey. We take pride in rolling up our sleeves and getting things done together. Fueled by creativity, passion, and a commitment to doing things the right way, we tackle the hard stuff first and focus on real progress, bold moves, and no excuses. We creat ... View more
