Senior Manager Global Marketing Analytics Strategy and Planning

San Jose, CA - USA

Yearly Salary: $ 136100 - 263050

Posted on: 19 hours ago

Vacancies: 1 Vacancy

Job Summary

Our Company

Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos and apps and transform how companies interact with customers across every screen.

Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization and we know the next big idea could be yours!

At Adobe were committed to helping our customers deliver unparalleled digital experiences and are looking for a passionate leader to accelerate our own marketing and inside sales effectiveness. As the Senior Manager of Global Marketing Analytics Strategy and Planning you will play a pivotal role in creating innovative capabilities that drive performance optimization for the Enterprise Marketing organization. This leadership position requires an individual who can build and deliver against a robust measurement innovation roadmap while directly managing and developing analysts. You will be a player coach with the ability to train others dive into technical details to solve blockers for key projects and represent our latest measurement strategy in executive level conversations.

What Youll Do

Drive the global analytics innovation roadmap enabling new capabilities that marketers BDRs and regional analyst teams leverage to optimize performance
Manage global forecasting and target setting processes to effectively articulate the impact of spend and strategy shifts to key marketing outcomes
Partner with the advanced analytics and business intelligence teams to create new reporting and attribution methods that articulate the value of account-based marketing
Lead and mentor a team of analysts providing hands-on coaching and career development
Conduct external research to identify emerging trends in B2B measurement and create initiatives to apply them for internal use cases
Enable the marketing and inside sales organizations on our reporting and new measurement capabilities to enable self-service of our tools

What You Need to Succeed

8 years of experience in marketing analytics strategy and planning in a B2B environment
4 years of leading a B2B analytics function with a proven track record of developing analysts
Degree in Marketing Statistics Finance Computer Science or other relevant fields
Domain expertise in B2B marketing strategy and measurement approaches
Ability to translate asks from marketing partners into technical requirements to drive cross-functional projects with engineering and technology partners
Expertise in SQL Advanced Excel and data-driven storytelling
Experience with advanced marketing attribution (MTA Media Mix Modeling)
Strong understanding of account-based marketing and account-based sales development
Outstanding stakeholder engagement with a proven track record of driving measurement strategy and analysis with senior leadership

Our compensation reflects the cost of labor across several U.S. geographic markets and we pay differently based on those defined markets. The U.S. pay range for this positionis $$263050 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge skillsand experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

In California the pay range for this position is $181600 - $263050

At Adobe for sales roles starting salaries are expressed as total target compensation (TTC base commission) and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and fair chance ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting) the application window will remain open until at least the date and time stated above in Pacific Time in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location no specific application window applies and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be anEqual Employment Opportunityemployer. We do not discriminate based on gender race or color ethnicity or national origin age disability religion sexual orientation gender identity or expression veteran status or any other applicable characteristics protected by law.Learn more.

Adobe aims to make accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process emailor call .

Required Experience:

Senior Manager

Our CompanyChanging the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos...