Senior Manager, Market Research

Responsibilities

The Senior Manager Market Research is an insights leader responsible for guiding the organization through objective and actionable market insights. This individual will be responsible for strategic and tactical market research insights for in-line Aesthetics brands in the U.S. market.

This individual will demonstrate leadership in translating research and data into insights and insights into action for the commercial organization including deliberate and actionable measurement of execution engagement and impact of consumer and customer tactics and channels. The person in this role will deliver results in a timely manner through disciplined program and financial management. We value a research leader who can demonstrate resilience and can adapt to changing and/or challenging market and business conditions and expectations as we work toward our mission for our patients and our customers.

Essential Duties & Functions

• Lead market research related to Aesthetics markets and brands and Allergan Consumers and Customers
• Define market research priorities in collaboration to proactively address key business decisions
• Create foundational marketplace understanding through the development of treatment flow maps market segmentation attribute/benefit testing positioning and campaign development etc.
• Conduct primary research: develop qualitative and quantitative market research studies with physicians patients and other stakeholders
• Manage vendors to determine appropriate research methodology ensure project alignment to business objectives and guide execution and reporting
• Collaborate with internal experts in Market Research Literature Resources Competitive Intelligence R&D and Marketing/Sales leads to generate robust forecast assumptions
• Scope design and manage the execution of quantitative market research (e.g. discrete-choice conjoint) to inform revenue forecasting
• Communicate results of market research to a variety of internal stakeholders at all levels of the organization
• Develop clear and effective communication materials (e.g. reports presentations) targeted to key audiences
• Present and lead discussion of results and insights in a collaborative efficient manner

Required Knowledge Skills and Abilities

• Strong cross-functional collaboration skills. Experience working with people at different levels from various parts of an organization.
• Builds and manages team relationships; responds to team needs effectively and efficiently
• Exposure to and comfort with senior leadership. Understands how senior leaders think and make decisions; can speak their language and respond to their needs.
• Demonstrated ability to influence beyond current role through interaction with various levels and functions within the organization.
• Command of analytical and market research techniques; sought out as an analytical expert.
• Creatively develops solutions to complex problems; formulates strategies and approaches which may fall outside historical norms
• Demonstrates persuasive written and verbal communication skills. Is effective in a variety of presentation settings from one-on-one and small groups to larger review committees. Anticipates questions and presents compelling stories that are well-supported and complete
• Ability to manage diverse workload supporting multiple brands and stakeholders

Qualifications :

Specific Education And Experience

• Significant experience conducting quantitative and qualitative market research is required. Expertise in a broad range of qualitative and quantitative market research techniques including appropriate application of data collection and analytic approaches
• Experience in healthcare pharmaceutical and market research vendor industries strongly preferred
• 7 years of relevant pharmaceutical and/or aesthetic industry experience including 5 years of market research and/or strategic analysis and planning experience
• Ability to travel domestically (20% - 30%) is required
• This position will require in-person presence in Irvine

Education And Industry Experience

• Bachelors Degree is required preferably with a degree focused in business marketing statistics mathematics or related field. MBA or MS is preferred.
• 8 years of progressive experience in strategic insights marketing market research business analytics forecasting or a related field is required experience in multiple areas preferred.

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at thetime of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic locationand we may ultimately pay more or less than the posted range. This range may be modified in the future. 

• We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible to participate in our short-term incentive programs. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of anybonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys soleand absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

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Work :

No

Employment Type :

Full-time