Senior Specialist, Paid Social

Seattle, OR - USA

Monthly Salary: $ 85000 - 95000

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Where Trust Leads Bold Ideas Grow and Community Thrives

Paulas Choice a global skincare leader founded in 1995 empowers individuals to define beauty on their own terms through science-backed products. Our mission comes to life through four core values that guide our actions decisions and impact:

Build Trust:We set the standard for skincare transparency and shared knowledge.
Be Bold:We lead through innovation and by challenging the status quo.
Act with Kindness:We operate with respect and carefor our customers colleagues and the planet.
Create Community:We believe in the power of connectionwhether educating customers supporting each other or giving back we grow stronger together.

Our team spans North America Australia/New Zealand Europe and the broader APAC region collaborating globally to drive innovation. We offer space to thrivepersonally professionally and through our comprehensive benefits package designed to support your well-being at every stage:

Generous paid time off including time off to volunteer
Learning and development resources to support personal and professional growth
Wellness benefits like meditation app memberships product discounts and free samples of our amazing products
Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)
Great location for roles that are hybrid or fully onsite were in the heart of Seattles beautiful International District
Did we mention were a dog-friendly office

Our culture encourages continuous learning and is fueled by connection curiosity and cross-functional collaboration. Whether onsite remote or hybrid we stay connected through shared initiatives that bring our teams together. If youre inspired by transparency driven to make an impact and eager to help foster communitywed love to have you join us.

How youll have an impact at Paulas Choice:

We are looking for a strategic detail-oriented Senior Paid Social Specialist to join our DTC this role youll be a key contributor to one of our fastest-growing performance channels directly influencing how we acquire new customers engage our community and scale the brand across paid social platforms. Your work will shape the creative direction performance strategy and execution that fuels our overall growth.

Youll partner closely with brand creative and influencer teamsas well as our media agencyto bring high-performing campaigns to life. This role is perfect for someone who understands the nuances of beauty consumers thrives in a collaborative environment and loves using creative data to drive measurable impact.

As a Senior Paid Social Specialist a typical day might include a mix of the following:

Campaign Planning & Execution: Lead end-to-end setup and deployment of paid social campaigns across priority platforms ensuring all assets tracking and campaign details are delivered accurately and on time to the agency.
Creative Collaboration: Partner with brand creative and influencer teams to develop and refine platform-specific creative assets providing insights and best practices to guide content direction.
Optimization & Analysis: Monitor performance and pacing collaborate with the agency on in-flight optimizations and provide clear insights and recommendations based on campaign data.
Cross-Functional Alignment: Work closely with brand influencer and e-commerce teams to ensure paid social aligns with product priorities launches and broader DTC initiatives.
Governance & Quality Control: Maintain organized documentation ensure all creative adheres to brand and platform standards and support structured testing across creative audience and placement variables.
Additional Responsibilities. Support special projects and ad hoc tasks as assigned by your manager to meet evolving channel and business needs.

The Details:

Location: Our headquarters are in Seattle WA. While local candidates are preferred we are open to considering remote applicants based on the West Coast only to align with our teams working hours and collaboration needs.
Hours: Typical PST business hours with some flexibility required.
Physical requirements: Ability to handle long periods of both sitting & screen time.
Travel requirements: Less than 3-5%

What youll bring to the table:

35 years of hands-on experience in paid social advertising ideally within beauty skincare or consumer brands.
Proficiency with Meta Ads Manager TikTok Ads Manager and other core platforms.
Experience with influencer whitelisting/Spark Ads and performance-driven influencer content.
Experience collaborating with external media agencies.
Strong understanding of short-form video influencer integrations and platform-specific creative best practices.
Data-driven mindset with the ability to translate performance insights into strategic recommendations.
Highly organized with exceptional attention to detail and project management skills.
Strong cross-functional communication and collaboration skills.

Approximate Salary Range Based on Experience and Location:

$85000 - $95000 USD/annually

#LI-NG1

Paulas Choice Skincare determines the pay for positions using local national and industry-specific survey data. We evaluate external and internal equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidates region/town/cost of living.

For new hires we strive to make competitive offers allowing the new employee room for future growth. The exact base salary is determined by various factors including experience skills education geographic location and budget. This position is also eligible for participation in the company discretionary bonus plan.

Paulas Choice Skincare is an Equal Opportunity Employer and does not discriminate on the basis of race color gender identity religion sex age national origin disability veteran status sexual orientation genetic information or any other classification protected by Federal State or Local are committed to create a workplace that is inclusive of all. Where everyone feels empowered to bring their full authentic self to work.

Please note:

At any time with or without notice Paulas Choice reserves the right to add/delete/change the positions requirements.

If you are an individual with a disability in need of assistance at any time during our recruitment process please contact us at . This email is intended for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.

We take your privacy seriously. For details please see our Privacy Notice.

Required Experience:

Senior IC

Where Trust Leads Bold Ideas Grow and Community ThrivesPaulas Choice a global skincare leader founded in 1995 empowers individuals to define beauty on their own terms through science-backed products. Our mission comes to life through four core values that guide our actions decisions and impact:Build...