Associate Director, Public Relations Bose Luxury
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Job Location:
New York City, NY - USA
Monthly Salary:
$ 156000 - 214700
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
You know the moment. Its the first notes of that song you love the intro to your favorite movie or simply the sound of someone you love saying hello. Its in these moments that sound matters most.
At Bose we believe sound is the most powerful force on earth. Weve dedicated ourselves to improving it for more than 60 years. And were passionate down to our bones about making whatever youre listening to a little more magical.
The Marketing team at Bose consists of passionate bold and music-loving storytellers. We tap into the magic of what makes Bose BOSE and through our marketing efforts connect that magic with people who relate to our belief that sound is the most powerful force on earth.
Job Description
Bose Corporation is seeking a seasoned PR professional to lead the development and on-going implementation of a PR strategy in support of its luxury business. The Associate Director PR will partner closely with the luxury business leader and marketing teams to develop and deliver comprehensive results-driven programs that enhance the brand visibility and drive aspiration for Sonus faber and McIntosh.
Responsibilities include but are not limited to:
Develop and execute a strategic communication plan that enhance brand visibility and strengthens Sonus faber and McIntoshs image within the luxury market.
Leverage build and nurture strong relationships with key media outlets/contacts earned influencers tastemakers and industry trendsetters who align with the ethos of the brand.
Drive aspiration for the brands through ongoing storytelling and activations that reinforce their incredible heritage craftmanship artistry and innovation.
Secure editorial and earned coverage that drives brand awareness; establish a strong presence in luxury fashion and lifestyle publications across print and digital channels.
Collaborate across the organization to connect PR plans to broader luxury business marketing efforts.
Work with Global PR team to ensure alignment on behalf of all press outreach and secure support for execution as needed including product requests.
Stay engaged with emerging trends and innovation across consumer and luxury markets.
Qualifications
BA/BS degree in Communications journalism or other relevant field.
15 years experience in consumer PR either in-house or agency side.
Proven track record of creating and executing high-impact PR strategies across traditional digital and social media channels.
Deep understanding of consumer and lifestyle media landscape and established relationships with key press influencers tastemakers and key opinion leaders.
Strong written and verbal communication skills with the ability to craft compelling narratives that resonate with the luxury audience.
Experience in managing PR events influencer partnerships and activations.
Ability to work in a fast-paced dynamic environment while managing multiple projects and priorities.
A strategic thinker with a creative approach to solving PR challenges and a passion for storytelling.
Highly organized and detail-oriented with excellent project management skills.
Collaborative and positive team player who thrives in a fast-paced environment.
Enthusiasm for staying current on luxury fashion and cultural trends that impact the lifestyle industries.
At Bose youre inspired to be and do your best and are rewarded for your unique talents!Our compensation is thoughtfully tailored to your skills experience education and location and goes beyond base salary.
The Compensation range for this role is $156000.00to 214700.00 .
In addition to competitivebasepaywe offer rewards includingbonus programs comprehensivehealth and welfarebenefits a 401(k) plan plusexclusive perks designed to support your wellbeing and a generous employee discount where you can immerse yourself in our products and experiences.
We are a proudly independent companydriven by purpose guided by our values and united by a belief in the power of sound. As the world leader in audio experiences were creating whats nextpushing boundaries and delivering transformative sound experiences for people everywhere.
Join us andmake your next career move a mic-drop. Lets Make Waves.
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At Bose youre inspired to be and do your best and are rewarded for your unique talents! Our compensation is thoughtfully tailored to your skills experience education and location and goes beyond base salary. The hiring range for this position in the primary work location of New York New York is: $157800-$ hiring range for other Bose work locations may vary. In addition to competitive base pay we offer rewards including bonus programs comprehensive health and welfare benefits a 401(k) plan plus exclusive perks designed to support your wellbeing and a generous employee discount where you can immerse yourself in our products and experiences. We are a proudly independent companydriven by purpose guided by our values and united by a belief in the power of sound. As the world leader in audio experiences were creating whats nextpushing boundaries and delivering transformative sound experiences for people everywhere. Join us and make your next career move a mic-drop. Lets Make Waves.Bose is an equal opportunity employer. We evaluate qualified applicants without regard to race color religion sex sexual orientation gender identity genetic information national origin age disability veteran status or any other legally protected characteristics. The EEOCs Know Your Rights: Workplace discrimination is illegal Poster is available here: Bose is committed to providing reasonable accommodations to individuals with disabilities. If you require reasonable accommodation in completing this application interviewing completing any pre-employment testing or otherwise participating in the employee selection process please direct your inquiries to Please include Application Accommodation Request in the subject of the email.Our goal is to create an atmosphere where every candidate feels supported and empowered in the interviewing process. Diversity and inclusion are integral to our success and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice. We recognize that individuals may have different needs and requirements based on their abilities and we provide reasonable accommodations to ensure ideal conditions are met during the application process.
Required Experience:
Director
Key Skills
- Special Events
- Blog Posts
- Account Executives
- Fact Sheets
- Press Releases
- Account Management
- Client Relationships
- SEO
- Content Marketing
- Client Meetings
- ROI
- Client Contact
- Client Service
