Lead, Brand Marketing, Nike Sportswear (NSW) SEA&I

Singapore - Singapore

Monthly Salary: Not Disclosed

Posted on: 3 days ago

Vacancies: 1 Vacancy

Job Summary

WHO YOULL WORK WITH

Youll collaborate with teammates across Nike to inspire and connect with athletes* through sport and culture. Reporting to the NSW Brand Director for Southeast Asia & India youll partner closely with the NSW Brand team in Singapore and APLA Brand teams daily. Expect strong collaboration with internal and external partners across Brand Marketing Creative Integrated Media Retail Digital Energy Marketing Communications Sports Marketing Marketplace Merchandising Sales Finance Operations Legal and agency/event partners.

WHO WE ARE LOOKING FOR

Nike is looking for a Lead Brand Marketing based in Singapore to join the Nike Sportswear Brand Marketing team in Southeast Asia and India (SEA&I). This person will play a critical role in helping grow the future of Nike Sportswear brand with extended responsibility to include Football brand.

This person should have a comprehensive grasp of the youth community youth & sport culture existing and upcoming subculture the sneaker & fashion landscape passion and knowledge about Football as a sport football landscape athletes and culture of football in SEA&I.

Bachelors degree in Marketing Communications or related field. Will accept any suitable combination of education experience and training.
5 years of experience in brand management consumer marketing or related fields (music fashion editorial publishing sports creative agency).
Strong knowledge of sneaker/streetwear culture youth trends music and Football culture.
Proven ability to lead initiatives manage timelines and influence cross-functional teams.
Pro-active information-seeking skills with the ability to balance creativity with organizational and procedural excellence in a fast-moving ambiguous environment.
A team-first mentality values partnership and collaboration. Excellent people skills with understanding the importance of cultural nuance.

WHAT YOULL WORK ON

Youll lead the planning and execution of Nike Sportswear and Football brand strategies across SEA&I driving seasonal and daily initiatives that elevate consumer experiences and accelerate brand engagement. From ideation to execution youll orchestrate campaigns manage assets and measure impact.

Core Responsibilities

Partner with Nike Marketing leaders and APLA geography to deliver integrated brand strategies.
Collaborate with territory and city teams to create impactful consumer experiences.
Brief brand vision and strategy ensuring alignment across functions.
Oversee product integration into marketing initiatives and seasonal campaigns.
Manage asset development and distribution across multiple channels.
Lead campaign progress measurement including recaps and debriefs.
Build strong relationships internally and externally to drive business growth.

Note:At Nike were committed to providing a fair and transparent application process for all applicants. Nike does not charge candidates any fees for recruitment or applications.

WHO YOULL WORK WITHYoull collaborate with teammates across Nike to inspire and connect with athletes* through sport and culture. Reporting to the NSW Brand Director for Southeast Asia & India youll partner closely with the NSW Brand team in Singapore and APLA Brand teams daily. Expect strong collabo...

WHO YOULL WORK WITH

WHO WE ARE LOOKING FOR

Bachelors degree in Marketing Communications or related field. Will accept any suitable combination of education experience and training.
5 years of experience in brand management consumer marketing or related fields (music fashion editorial publishing sports creative agency).
Strong knowledge of sneaker/streetwear culture youth trends music and Football culture.
Proven ability to lead initiatives manage timelines and influence cross-functional teams.
Pro-active information-seeking skills with the ability to balance creativity with organizational and procedural excellence in a fast-moving ambiguous environment.
A team-first mentality values partnership and collaboration. Excellent people skills with understanding the importance of cultural nuance.

WHAT YOULL WORK ON

Core Responsibilities

Partner with Nike Marketing leaders and APLA geography to deliver integrated brand strategies.
Collaborate with territory and city teams to create impactful consumer experiences.
Brief brand vision and strategy ensuring alignment across functions.
Oversee product integration into marketing initiatives and seasonal campaigns.
Manage asset development and distribution across multiple channels.
Lead campaign progress measurement including recaps and debriefs.
Build strong relationships internally and externally to drive business growth.

Note:At Nike were committed to providing a fair and transparent application process for all applicants. Nike does not charge candidates any fees for recruitment or applications.