Internship in E-commerce & Marketing Analytics
Share
Job Location:
Petaling Jaya - Malaysia
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
About the Role
We are looking for a detail-oriented and analytical intern to support the e-commerce and marketing team in analyzing sales performance traffic customer behavior and marketing effectiveness. This role provides hands-on exposure to e-commerce analytics product performance and data-driven decision making.
E-commerce & Sales Analysis
- Analyze e-commerce Gross Merchandise Value (GMV) and product sales performance.
- Track product-level sales trends and performance.
- Support analysis for new product launches and e-commerce initiatives.
Traffic & Funnel Performance
- Analyze store traffic and customer journey across the e-commerce funnel.
- Track key funnel metrics such as visits add-to-cart conversion rate and checkout performance.
- Identify performance gaps and opportunities for improvement.
Marketing & Advertisement Performance
- Assist in executing and tracking marketing campaigns.
- Analyze digital advertisement performance including ROAS and conversion metrics.
- Support reporting on campaign effectiveness and insights.
Customer & Market Insights
- Conduct customer behavior analysis to understand buying patterns.
- Identify trends and insights to support business growth opportunities.
- Support market and performance analysis as required.
Reporting & Data Support
- Prepare Excel-based reports and summaries for GMV traffic and marketing performance.
- Ensure data accuracy and attention to detail in reporting.
- Present findings in a clear and structured format.
Projects Exposure
- GMV and sales performance analysis
- Traffic and funnel performance tracking
- Product and customer behavior analytics
- E-commerce and product launch analysis
- Marketing and advertisement performance (ROAS)
- Market insights and growth opportunity identification
Qualifications :
- Currently pursuing a degree in Business Marketing E-commerce Business Analytics Data Analytics or related fields.
- Strong analytical skills with high attention to detail.
- Good proficiency in Microsoft Excel (formulas pivot tables basic analysis).
- Comfortable working with numbers and datasets.
- Willingness to learn e-commerce and digital marketing analytics.
- Good communication and teamwork skills.
Additional Information :
Glossary (For Candidates)
- GMV (Gross Merchandise Value): Total value of products sold before deductions such as discounts or returns.
- Traffic: Number of visitors to the online store.
- Funnel: The steps customers go through (visit add to cart purchase).
- ROAS (Return on Ad Spend): Revenue generated for every unit of advertising spend.
What You Will Gain
- Hands-on experience in e-commerce analytics including GMV traffic and customer behavior analysis.
- Exposure to digital marketing and campaign performance including ROAS.
- Development of analytical and Excel skills through real business projects.
- Experience in data-driven decision making and presenting insights to stakeholders.
Remote Work :
No
Employment Type :
Intern
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Growing Experience
- Conversion Optimization
- Google AdWords
- Hybris
- Magento
- Account Management
- SEO
- E-Commerce
- Analytics
About Company
Bosch first started in Vietnam with a representative office in 1994. Bosch has its main office in Ho Chi Minh City, with branch offices in Hanoi and Da Nang, and a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelt for continuously variable transmissions (CVT) ... View more
