Senior Manager, Integrated Insights and Strategy, Sickle Cell Disease Insights

Pfizer is seeking a Senior Manager of Integrated Insights and Strategy (IIS) that will join a brand-aligned team of internal consultants and brand strategists that partner with senior commercial leaders as well as internal GCA (Global Commercial Analytics) COEs to maximize business value and enable executional excellence.

Reporting to the IIS Rare Heme/Endo Team Lead this person will be responsible for designing and executing best-in-class primary market research to represent the voice of the customer in support of the strategic recommendations of the team. This person will be accountable for a >$1M market research budget and be responsible for proactively identifying business questions creating learning plans to address those questions designing and managing multiple simultaneous research initiatives and delivering clear and actionable insights-based recommendations.

As a member of the IIS team in the larger Global Commercial Analytics (GCA) organization at Pfizer you will work with a team that is an important source of intellectual insight on commercial brand strategy framing business problems in a way that the business can then execute to drive impact and unlock value. Specifically IIS is responsible for identifying and developing opportunities in performance to unlock brand value and to advise the business on drivers of transformational change. IIS harnesses insights from multiple sources across GCA leading day-to-day problem solving team management and business partner management. IIS leverages their deep functional knowledge exceptional intellectual curiosity and proprietary GCA tools to every business interaction while managing and developing strategic relationships and ensuring the highest quality work and inspiring leading and developing new IIS colleagues.

The ideal candidate is someone with a proven track record of high-value brand consultancy responsible for framing designing & executing primary market research solutions for challenging business situations. They will have an in-depth knowledge of multiple research methodologies with a keen understanding of output and quality/timely insight derivation. Their team orientation and collaborative approach along with their outstanding listening skills and ability to manage through influence will enable their exceptional intellectual and analytical curiosity to shine. Their sophisticated executive demeanor and comfort functioning with brand leaders along with their excellent presentation skills including strong verbal and writing capabilities will drive their success. As will their ability to work collaboratively in a team environment and to influence and drive change at all levels in an organization.

Brand Strategy

• Provide strategic thought partnership to US and Global commercial teams to drive insights-based decisions.

• Act as strategic partner to frame investigate and answer key business questions related to the identification and evaluation of commercial strategies and tactics using primary market research.

• Design and execute innovative market research studies serving as voice of the customer for the brand strategy team.

• Develop and execute creation of in-house knowledge base to drive patient and HCP insights.

Promotional Performance and Execution Insights

• Develop and monitor key performance metrics to evaluate and enhance the effectiveness of a brands marketing campaign.

• Recommend campaign improvement and corrective actions.

• Evaluate campaign assets to ensure optimal customer experience steeped in deep customer insights.

Collaboration with other Analytics Teams

• Actively contribute to advancement of team capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform.

QUALIFICATIONS

• BA/BS in Marketing Psychology Mathematics Statistics or Engineering or similar related field required; MS or MBA preferred.

• 6 years in consulting market research or market analytics

• Defined involvement in helping frame design & execute solutions for challenging business situations

• In-depth knowledge of multiple innovative research methodologies in the context of the pharmaceutical industry with a keen understanding of output and quality/timely insight derivation

• Proven track record of being an indispensable thought partner to brand leaders and influencing without authority

• Team-orientation and collaborative approach; outstanding listening skills and the ability to manage through influence

• Exceptional intellectual and analytical curiosity a creativevisionary who can foster innovation

• Sophisticated executive demeanor comfortable functioning at high levels of organizations; excellent presentation skills including strong verbal and writing capabilities

• Ability to work collaboratively in a matrixed environment and to influence and drive change

• Ability to communicate complex ideas effectively both verbally and in writing

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

Global Commercial Analytics (GCA) harnesses the power of data to drive robust analytical insights that inform some of Pfizers most critical business questions. With colleagues across the globe Commercial Analytics teams rigorous analytical expertise is depended on as the compass and decision support for the enterprise. Our dynamic exciting team of subject-matter experts comes from diverse backgrounds and experiences including data science digital analytics finance and consulting. As a team we collaborate to turn data into meaningful insights that will have a direct impact on patients lives and the future of Pfizer as a data-driven organization.

This role will work closely with senior business stakeholders in the Chief Marketing Office (CMO) organization and other organizations within Pfizer act as a strategic partner and drive performance tracking and reporting for commercial performance including product performance outcome reporting executive dashboard omnichannel engagement activities and reporting etc. This role will also lead the efforts in standardizing and centralizing the commercial reporting eco-system and help implement industry best practices in performance reporting and insights generation processes. This role is dynamic fast-paced highly collaborative and covers a broad range of strategic topics that are critical to our business. The successful candidate will join Performance Analytics team within Global Commercial Analytics colleagues worldwide that are dedicated to helping drive business through proactive thought leadership innovative research capabilities and the ability to communicate complex and dynamic information in new and creative ways

ROLE RESPONSIBILITIES

Role definition and Key Accountabilities include but are not limited to:

Commercial Performance Reporting & Tracking

Provide thought partnership in building and standardizing commercial reporting eco-system

Act as strategic partner to frame investigate and answer key business questions related to organization wide performance reporting including executive reporting.

Lead identification of information needs and development of project plans to address those needs

Develop and execute creation of in-house dataset to drive patient and HCP insights into infrastructure of care

Connect reporting insights together to tell a compelling and persuasive story and deliver clear and actionable recommendations to senior leadership

Collaboration with other Analytical teams

Alignment with other GCA teams to ensure cohesive activities with our stakeholders

Actively contribute to advancement of capabilities through thought leadership; seek to share knowledge and expertise with other colleagues making use of knowledge sharing platform

Lead dialogue to adapt global strategies and standardization of performance metrics and tracking

Partner with other analytic functions to advance the use of novel data sources and reporting including RWD Data Science etc.

Technical Skills

Fluent in English (written and spoken)

Strong Analytical coding skills (such as: Python R SQL etc.) MS Excel and PowerPoint skills

Strong reporting and analytical skills to be able to synthesize and validate various inputs and ability to communicate the story to commercial leadership

Known subject matter expert for quantitative and qualitative market research methodologies

Extensive experience in the design and management of secondary data analytics

Previous demonstrated experience in using innovative techniques to monitor simulate and analyze complex data sets preferred

Ability to assess and direct vendor technical capabilities and manage risks in the analytic process

Ability to be flexible prioritize multiple demands deal with ambiguity and lead teams through complex and challenging cross-functional projects

Recognized expertise and coach to others on connecting integrating and synthesizing analysis into a meaningful so what to drive clear strategic recommendations and enable commercial decision making

Proven ability to act as a strategic partner with the capacity to quickly establish relationships of trust credibility and be seen as a driving partner to senior leadership

Ability to identify prioritize and describe relevant caveats and uncertainties in data including how they relate to the business question and broader strategic priorities

Previous demonstrated Business / Financial acumen

Qualifications

8 years experience in Biopharma analytics strategic consulting business or related area

Bachelors degree required

Masters preferred in a quantitative discipline

Analytics statistics and/or database knowledge and experience (using tools applications platforms etc.)

Demonstrated success in a highly fast-paced setting

Ability to identify new issues trends and opportunities from data

Ability to influence without authority setting business direction priorities and action plans

Demonstrated analytical capabilities and critical thinking sills

Strong project management and organizational skills with cross-functional teams of diverse colleagues

Written and verbal communication skills

Strong customer service orientation

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

Other Job Details:

• Work location: Flexible; 2-3 days onsite/week

• Last Day to Apply: January 16 2026

Relocation assistance may be available based on business needs and/or eligibility.