Brand Activation Manager Owala
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Job Location:
Monthly Salary:
Posted on:
3 days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Were looking for a Brand Activation Manager who knows how to spot meaningful opportunitiesranging from small individual moments to larger-scale cultural or community-driven opportunitiesand bring them to life in ways that feel authentic to Owala. Youll partner closely with our Community Content and Brand teams to surface these moments through social listening cultural awareness and insights from our engaged consumer base.
This role is ideal for someone scrappy energetic and highly proactive. Someone who can think strategically while thriving in executioncoordinating details moving quickly and delivering polished reliable work. Youll also build the frameworks workflows and annual roadmap that guide how we activate throughout the year.
Responsibilities
- Partner with Community and Content teams to identify opportunitiesfrom small-scale individual interactions to larger cultural or social moments
- Use social listening cultural awareness and community insights to spot meaningful opportunities for authentic engagement
- Concept and execute brand activations that deepen consumer connection and strengthen affinity
- Build strategic frameworks playbooks and an annual activation roadmap to guide consistent repeatable execution
- Lead end-to-end execution of activations: planning approvals coordination fulfillment communication and post-activation wrap-up
- Work closely with Creative to ensure assets messaging and packaging align with the brand
- Collaborate with Brand Community and Operations teams to ensure alignment and smooth execution across functions
- Track and measure the effectiveness of activations to optimize future efforts
- Operate autonomously taking initiative and driving projects forward without needing step-by-step direction
- Maintain a strong pulse on culture conversation and community sentiment translating insights into actionable opportunities
Qualifications :
- Scrappy energetic self-starter with a strong sense of ownership
- Excellent executor with the ability to move fast while keeping details tight
- Strong strategic thinker who can connect insights to action
- Experience in brand activation community engagement experiential or social-led marketing
- Solid understanding of cultural trends and social platforms
- Strong communication and cross-functional collaboration skills
- Ability to juggle multiple projects simultaneously and deliver high-quality work under pressure
- Highly organized detail-oriented and comfortable with ambiguity
- Proven ability to take even a loose spark of an idea and execute a refined complete activation
Additional Information :
Our culture is passionate entrepreneurial and energetic. We value innovation through collaboration. And while we work smart and hard we also connect and celebrate with equal gusto. We host team-building activities athletic events and seasonal celebrations to foster community and reward accomplishments. Bottom line Youll love it here.
Among the many benefits our team members enjoy are:
- Comprehensive medical dental and vision care
- 401k package with employer matching
- Paid Time Off
- Maternity/Paternity leave
- Full indoor basketball/volleyball court
- Fully equipped fitness center (cardio weights functional fitness area lockers and showers etc.)
- Yoga studio
- Meditation/Nap room
- And much more!
Trove Brands is an equal opportunity employer.
Phone calls regarding this position are not accepted.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
Trove Brands is a privately held house of brands including BlenderBottle®, Owala™, and Whiskware™. Our patented and best-selling products are designed to simplify and improve everyday life with leading-edge innovation, incomparable quality, and aspirational style.A career at Trove Bra ... View more
