Marketing Manager

About Calo (more here)

Calo is an app providing personalized meal plans for busy people through nutritional algorithms built with love by chefs nutritionists and software engineers.

Launched in Bahrain in 2019 we have since expanded to 7 countries delivered millions of meals to our customers and are now expanding our mission of making healthy easy to retail and other verticals.

Were on a noble mission to make healthy easy. We think this is one of the most important problems to tackle in our world today. We have global ambitions - no small thinking here.

Why This Role Matters

Kuwait is one of Calos most important markets.

The product works. Customers love the food. The brand is trusted.

What were building next is a scalable marketing engine one that balances growth brand and retention without relying on guesswork or heroics.

This role is not about posting content or running ads in isolation. Its about building and operating a real marketing system that drives sustainable growth.

Role Overview

Were looking for a hands-on Marketing Manager to own and scale marketing in Kuwait.

Youll be responsible for how growth actually happens from strategy to execution to learning working closely with leadership finance and operations.

This is a high-ownership role for someone who wants to grow into senior leadership over time.

What Youll Do

• Own marketing priorities for the Kuwait market
• Design and run full-funnel marketing initiatives
  • awareness acquisition retention loyalty
• Establish baselines run experiments and iterate based on learnings
• Make smart trade-offs across channels budgets and timing
• Track and interpret KPIs across the funnel
• Partner closely with finance operations and CX
• Turn execution into insights and insights into better decisions

This is a thinking doing role.

What Were Looking For

This role is a strong fit if you:

• Have 3 years of experience in marketing (digital / performance background preferred)
• Are very comfortable with numbers analytics and measurement
• Think about marketing as a system not a set of campaigns
• Understand prioritization trade-offs and impact
• Have run or supported full-funnel growth initiatives
• Are hands-on and execution-oriented
• Are hungry to learn grow and prove yourself
• Experience in B2C subscriptions D2C or lifestyle brands is a plus.

What This Role Is Not

• Not a creative-only role
• Not a social/content-only role
• Not a run ads and report clicks role

Creativity matters but structured thinking and strong analytics matter more.

Who You Are

• Structured methodical and clear in how you think
• Comfortable with ambiguity and ownership
• Curious humble and growth-driven
• Motivated by impact not titles
• Excited to build something meaningful

The Hiring Journey

• Screening meeting with TA
• Technical interview
• Case Study
• Panel meeting
• Culture-fit discussion
• Offer stage

Ready to Join

If this role excites you and you see yourself matching at least 85% of the criteria above what are you waiting for Yalla lets gooo!