Holiday Inn Express & Suites Singapore Novena-Assistant Director of SalesSenior Sales Manager Leisure

Singapore - Singapore

Monthly Salary: Not Disclosed

Posted on: 5 days ago

Vacancies: 1 Vacancy

Job Summary

Description

Whats the job
The Assistant Director of Sales / Senior Sales Manager Leisure is responsible for driving revenue performance across all leisure segments with a strong focus on general leisure travel accounts and group leisure business. This role requires a commercially driven sales professional with proactive account management and market development.

Your day-to-day
Performance & Optimization
Ensure rate parity content quality and inventory accuracy.
Collaborate with Revenue Management on dynamic pricing promotions and tactical campaigns to capture leisure demand.
Analyse booking patterns KPIs and demand trends to identify opportunities for growth.
Drive merchandising seasonal campaigns and market-specific offers to improve channel share.
General Leisure Accounts (FIT & Wholesale)
Manage and grow a portfolio of travel agencies tour operators wholesalers and FIT partners.
Build annual account plans to drive production and strengthen long-term partnerships.
Conduct regular sales calls training sessions and joint marketing initiatives.
Identify new partners markets and distribution opportunities to expand reach.
Group Leisure Business
Proactively target and secure group leisure business including tour groups MICE-related leisure extensions sports groups affinity groups and special interest travel.
Respond to group enquiries prepare proposals lead negotiations and close business.
Work closely with Events and Revenue teams to ensure accurate inventory pricing and space allocations.
Maintain relationships with key leisure group agencies.
Revenue Delivery & Reporting
Deliver revenue targets across FIT wholesale and group leisure.
Monitor performance produce monthly reports and provide insights to the commercial team.
Collaborate with Revenue and Operations to ensure a unified commercial approach.
Market Insights & Competitor Benchmarking
Stay ahead of trends in global leisure travel and group travel patterns.
Analyse the competitive landscape and adjust strategies to maintain market share.
Recommend new packages promotions and commercial opportunities based on data insights.
Collaboration & Internal Engagement
Partner with Marketing Communications to enhance visibility and storytelling across leisure channels.
Work closely with Front Office Reservations and Operations to ensure seamless execution for leisure guests and groups.
Provide training and updates to internal teams on segment needs booking trends and account expectations.
Any other duties as assigned by Supervisor.

What we need from you
Degree/diploma in marketing hotel administration or related field.
Minimum 3 to 5 years of experience in a similar role with strong exposure to leisure or group leisure segments.
Proven success in managing travel trade partners and group travel business.
Self-motivated and result-driven individual with excellent communication and interpersonal skills.
Strong strategic and analytical problem-solving skills with an innovative approach in providing solutions.
Excellent organisational and planning skills.
Strong relationship building and collaboration skills.

Required Experience:

Director

DescriptionWhats the job The Assistant Director of Sales / Senior Sales Manager Leisure is responsible for driving revenue performance across all leisure segments with a strong focus on general leisure travel accounts and group leisure business. This role requires a commercially driven sales profes...

Description