Marketing Analyst

Deerfield Beach, FL - USA

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

The Marketing Analyst is responsible for developing maintaining and optimizing marketing analytics and reporting solutions with a focus on Power BI SQL and website analytics. This role coordinates with internal stakeholders and external vendors to gather requirements ensure data integrity and support campaign measurement. The ideal candidate will blend technical proficiency with business analysis skills enabling the team to scale insights improve processes and support strategic decision-making.

The position offers a hybrid work schedule in Deerfield Beach FL (3 days a week onsite) and requires well-developed technical skills.

Key Responsibilities

Analytics & Reporting

Design build and maintain dashboards and reports in Power BI and other analytics platforms.
Query and analyze marketing data using SQL to support campaign performance audience segmentation and business questions.
Integrate website analytics (e.g. Adobe Analytics Google Analytics Microsoft Clarity) into holistic reporting for digital marketing initiatives.

Business Analysis & Coordination

Collaborate with internal teams (including Marketing and cross-functional business unit stakeholders in Sales and Fixed Ops) and external partners (e.g. marketing agencies data partners) to gather requirements for building audiences analytics and reporting projects.
Translate business requirements to technical teams to facilitate requirements documentation campaign QA and support for troubleshooting and updates to marketing data and website content.
Coordinate tagging strategy and analytics implementation with agency partners.

Process Improvement & Support

Assist with data modeling dashboard development and self-service analytics enablement.
Contribute to technical documentation and training materials for new reports and analytics tools.
Provide ad-hoc analysis and respond to field questions translating business needs into actionable data insights.

Project Management (Supporting)

Track project timelines deliverables and requirements for analytics initiatives.
Support cross-team collaboration and knowledge sharing.

Qualifications

Ability to work a hybrid schedule 3 days per week onsite at our Deerfield Beach FL office.
Bachelors degree in Data Analytics Information Systems Marketing Business or related field.
2 years experience in marketing analytics business intelligence or digital marketing.
Proficiency in Power BI and Microsoft Office suite (Excel PowerPoint); experience with other Power Platform applications (e.g. Power Apps Power Automate) is a plus.
Proficiency in SQL querying.
Experience with website analytics tools such as Adobe Analytics (preferred) Google Analytics or Microsoft Clarity.
Experience coordinating with cross-functional teams and external vendors.
Strong communication and documentation skills; able to translate technical concepts for business stakeholders.
Familiarity with digital marketing concepts campaign measurement and website content management.
Detail-oriented organized and able to manage multiple projects in a fast-paced environment.
Strong learning orientation and curious in approach to data
Team-oriented mindset and working well with others

#LI-AG1

This job description may not be inclusive of all assigned duties responsibilities or aspects of the job described and may be amended at any time at the sole discretion of JM Family. All work arrangements are subject to associate performance business need and manager discretion and may be revised as necessary.

JM FAMILY IS PROUD TO BE AN EQUAL OPPORTUNITY EMPLOYER

JM Family Enterprises Inc. is an Equal Employment Opportunity employer. We are committed to recruiting hiring retaining and promoting qualified associates without regard to age race religion color gender sex (including pregnancy childbirth and related medical conditions) sexual orientation gender identity gender expression mental or physical disability national origin marital status citizenship military status genetic information veteran status or any other characteristic protected by federal state provincial or local law.

DISABILITY ACCOMMODATIONS

If you have a disability and require a reasonable accommodation to complete the job application process please contact JM Familys Talent Acquisition department at for assistance. If you have an accommodation request for one of our recruiting events please notify us at least 72 hours prior so that we may provide assistance.

Required Experience:

The Marketing Analyst is responsible for developing maintaining and optimizing marketing analytics and reporting solutions with a focus on Power BI SQL and website analytics. This role coordinates with internal stakeholders and external vendors to gather requirements ensure data integrity and suppor...