Senior Manager, Lifecycle Revenue

ABOUT DSC:

In 2011 Dollar Shave Club didnt just shake up the shaving aislewe reinvented it. A viral video put us on the map and our direct-to-consumer model challenged an entire industry by making great razors accessible affordable and actually fun to buy.

Since then weve grown far beyond blades. From grooming to personal care weve built a lineup of quality essentials designed to make life easier (and smoother) whether you find us online or in stores near you.

Today DSC is expanding into new categories and new markets but our DNA hasnt changed. Were still here to cut the BS deliver real value and bring a little humor to the everyday routine.

So what are you waiting for Join the Club.

ROLE SUMMARY:

The Senior Manager Lifecycle Revenue is a strategic leadership role responsible for driving incremental revenue across the full customer lifecycle for our DTC subscription business.

This leader will operate at the intersection of strategy analytics and execution setting the revenue roadmap identifying the highestimpact opportunities and leading a team of executional channel owners to bring those strategies to life. This role partners closely with Senior Managers of CRM (Acquisition Winback Reactivation Retention) Paid Media Product Brand Creative Analytics and Finance to translate strategy into measurable growth.

RESPONSIBILITIES:

Revenue Strategy & Ownership

• Own the revenue growth strategy across multiple revenue streams:
• Increasing AOV and attachment rate within recurring subscription boxes
• Driving incremental revenue from active members outside of their box (ondemand shipnow crosssell upsell)
• Revenue strategy for new product innovations partnerships and GTM launches
• Monetization of nonactive audiences including canceled paused and ondemand customers
• Build a clear prioritized revenue roadmap aligned to company goals growth targets and seasonality
• Identify size and prioritize opportunities using SizeofPrize analysis and financial modeling

Lifecycle & Audience Monetization

• Develop strategies to monetize key audience segments across the lifecycle (new active loyal atrisk canceled)
• Define the role of lifecycle channels (Email SMS Member Benefits OnSite Paid extensions) in driving incremental revenue
• Partner with Lifecycle Marketing to translate strategy into scalable flows campaigns and experiments

New Innovation & GTM Revenue Strategy

• Lead revenue strategy for new product launches line extensions and partnerships
• Define pricing bundling launch sequencing and lifecycle monetization plans for new innovations
• Partner crossfunctionally with Product Brand Creative and Supply Chain to ensure launches are revenueoptimized and scalable

Team Leadership & Execution

• Lead and develop a team of executional marketers and managers setting clear goals priorities and success metrics while providing strategic direction and empowering the team to execute test and iterate
• Establish and scale standardized playbooks frameworks and processes to support consistent execution and drive revenue initiatives

Analytics Testing & Performance Management

• Own revenue performance tracking across owned channels and customer segments defining clear success metrics and KPIs tied to revenue AOV shipments per member and incremental lift.
• Partner with Analytics to evaluate performance uncover insights and inform future strategy.
• Champion a test-and-learn culture focused on measurable incremental revenue impact.

CrossFunctional Leadership

• Serve as a key revenue thought partner to senior leadership influencing Product Brand Creative Engineering and Finance without direct authority
• Present revenue strategy performance and learnings to executive stakeholder

REQUIREMENTS:

• 6 years of experience in revenue growth lifecycle marketing CRM or DTC subscription businesses
• 1-2 years of experience mentoring or managing a team
• Proven track record of driving incremental revenue across multiple lifecycle and revenue streams
• Deep understanding of subscription economics AOV levers retention and customer lifetime value
• Strong analytical skills with the ability to translate data into clear strategic direction
• Excellent crossfunctional communication and stakeholder management skills

POSITION TYPE:
This is a full-time exempt position.

WORK ENVIRONMENT:
This position is in-office working out of our HQ in Durham North Carolina 4x a week.

SALARY:
$140000-$155000 Bonus

BENEFITS:

• Comprehensive benefit plans with low premium options including medical dental and vision coverage along with supplemental coverage options
• Free life insurance short term disability and long term disability
• 401(k) plan with a company match of 100% of the first 2% and 50% of up to an additional 4% with no vesting period
• Unlimited vacation and generous sick time
• Half day Fridays year-round (subject to business needs)
• 12 weeks of fully paid parental leave
• 4 weeks of fully paid disability leave
• Free Dollar Shave Club Products
• Monthly cell phone stipends

APPLICATION PROCESS:
All applications must be submitted via our Applicant Tracking System Greenhouse in order to be considered. Once you submit your application the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected youll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and well be accepting applications until the role is filled.

Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age race color religion gender sexual orientation gender identification national origin disability or protected veteran status.

Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing:

Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.

Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.

Thank you for considering a career with Dollar Shave Club

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