Consumer Insights Manager

Job Description

Join the LEGO Group as a Consumer Insights Manager and play a pivotal role in crafting the future of our customer engagement this exciting position the right candidate will be responsible for delivering actionable insights derived from customer interactions helping us understand and anticipate the needs of LEGO enthusiasts worldwide. Your expertise will guide our teams in crafting meaningful connections with our consumers ensuring that every LEGO experience is as fabulous and innovative as our products.

If you are passionate about turning data into impactful strategies we invite you to be part of our dynamic team.

Core Responsibilities

The Consumer Insights Manager will have key responsibilities to support Consumer & Shopper Engagement (CSE) and Consumer Insights objectives in bringing the voice of the consumer to CSE DCE (Direct-to-Consumer Experience) and the wider LEGO group. These insights and analysis will provide the foundation for data-based decision making with the consumer at its heart.

This role will drive projects and reporting from conception to delivery working alongside partners to understand business needs/objectives and together with analysts encouraging strong collaboration to develop insight projects and reporting that excel in their delivery.

Focus will be across the board leading projects in areas such as consumer happiness needs and behaviors product feedback operational performance and overall consumer journeys evolving to follow business priorities

• Support realization of team and departmental strategic objectives assessing info needs and transforming them into deliverables.
• Effectively communicate crafting insights into compelling reporting that challenges existing views and push forward change.
• Coordinate the annual planning process crafting project roadmaps and supervising progress against objectives.
• Maintain and lead team process ownership ensuring it remains up-to-date and complete

Play your part in our team succeeding

The Consumer Insights team plays a meaningful role in putting the voice of the consumer at the heart of everything the LEGO Group does providing insights to drive data-based decision making at all levels.

We are responsible for crafting these insights from millions of consumer engagements we receive globally each year distilling them into takeaways that help the business to understand our consumers and ensure they are at the centers of our actions.

The team is experienced diverse and based in Slough near Windsor. The work environment is inclusive energizing autonomous and flexible and we like to have fun along the road.

Do you have what it takes

It is highly desirable that the right candidate have hands on experience in consumer insight projects and teams navigating and connecting multiple data sources to produce insights that drive data-based decision making. Furthermore experience in translating strategic and operational objectives of CSE and external partners into analysis focus prioritizing and defining business questions to produce outstanding results.

Besides this you have:

• Some years experience works leading insights creation projects involving consumer needs and preferences as well as operational performance.
• Experience working in a large matrix organization strategically assessing business needs and data sources to build a bigger picture and deliver improvement opportunities.
• Strong experience in partner engagement and project management.
• Outstanding communication skills delivering reports and presentations that inspire change.
• Experience crafting insights that use social listening and community data is a plus.
• Proficiency in PowerPoint Excel Word for insights reporting and presentation.

Please note: If you require any reasonable accommodation or adjustments throughout the application process please let us know. We will work with you to meet your needs.

This position is Manager Skyline. Relocation support is not offered.

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Applications are reviewed on an ongoing basis. However please note we do amend or withdraw our jobs and reserve the right to do so at any time including prior to any advertised closing date. So if youre interested in this role we encourage you to apply as soon as possible.

Whats in it for you

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount We know youll love to build so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible youll be rewarded through our bonus scheme.

Workplace - When you join the team youll be assigned a primary workplace location i.e. one of our Offices stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity creativity and imagination inspire everything we do. We strive to create a diverse dynamic and inclusive culture of play at the LEGO Group where everyone feels safe valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeksto encourage applicants from all backgrounds (eg. sex gender identity or expression race/ethnicity national origin sexual orientation disability age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Childrens Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening as a condition of the offer.

Thank you for sharing our global commitment to Childrens Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO team today.