Digital Marketing Manager

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profile Job Location:

Mumbai - India

profile Monthly Salary: INR 40000 - 40000
profile Experience Required: 1-3years
Posted on: 9 hours ago
Vacancies: 1 Vacancy

Job Summary

Build plan and implement the overall digital marketing strategy
Manage the strategy
Manage and train the rest of the team
Stay up to date with the latest technology and best practices
Manage and oversee various digital marketing channels
Measure ROI and KPIs
Prepare and manage the digital marketing budget
Oversee all the companys social media accounts
Suggest activities for improving the quality of online content
Track and measure SEO and Google Analytics metrics and provide reports
Build an inbound marketing plan
Research and forecast future sales and performance trends
Lead supervise and motivate members of the digital marketing team
Research competitors and provide suggestions for improvement
Keep abreast with industry and market trends and best practices



Requirements

  • Demonstrable experience leading and managing SEO/SEM marketing database email social media and/or display advertising campaigns
    Highly creative with experience in identifying target audiences and devising digital campaigns that engage inform and motivate
    Experience in optimizing landing pages and user funnels
    Experience with A/B and multivariate experiments
    Solid knowledge of website analytics tools (e.g. Google Analytics NetInsight WebTrends)
    Working knowledge of ad serving tools (e.g. DART Atlas)
    Experience in setting up and optimizing Google Adwords campaigns
    Working knowledge of HTML CSS and JavaScript development and constraints
    Strong analytical skills and data-driven thinking
    Up-to-date with the latest trends and best practices in online marketing and measurement
  • BS/MS degree in marketing or a related field.
  • Proven working experience in digital marketing



  • Benefits

    PF cover.
    Mobile reimbursement.
    Travel reimbursement.
    Target based incentives.
    Leaves and other company benefits.




    Required Skills:

    Demonstrable experience leading and managing SEO/SEM marketing database email social media and/or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage inform and motivate Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website analytics tools (e.g. Google Analytics NetInsight Omniture WebTrends) Working knowledge of ad serving tools (e.g. DART Atlas) Experience in setting up and optimizing Google Adwords campaigns Working knowledge of HTML CSS and JavaScript development and constraints Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement BS/MS degree in marketing or a related field. Proven working experience in digital marketing

    Build plan and implement the overall digital marketing strategyManage the strategyManage and train the rest of the teamStay up to date with the latest technology and best practicesManage and oversee various digital marketing channelsMeasure ROI and KPIsPrepare and manage the digital marketing budget...
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    Company Industry

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