Head of Growth & User Acquisition

Head of Growth

Overview

Were hiring a hands-on data-driven Head of Growth to own and execute paid user acquisition across key performance channels. This role is focused on day-to-day campaign leadershipbuilding testing optimizing and scalingnot agency oversight or a strategy-only seat. If you love being in the platforms moving fast and owning results end to end this role is for you.

What youll do

Own paid acquisition end-to-end

• Plan launch and manage paid acquisition across platforms such as Meta TikTok Google and other relevant channels
• Own day-to-day campaign setup pacing optimization testing and scaling

Optimize performance with structured testing

• Monitor and improve KPIs including CPA CAC ROAS LTV
• Run structured experiments across audiences creative angles messaging bids budgets and placements
• Identify trends quickly and take action to improve efficiency and growth

Partner on creative and funnel performance

• Work closely with creative/content teams to develop and iterate ad creative based on performance insights
• Collaborate with product and marketing to improve landing pages onboarding flows and conversion paths

Lead attribution and measurement

• Maintain accurate attribution and measurement using an MMP (e.g. Singular)
• Ensure data integrity across channels and use attribution insights to guide budget allocation and testing priorities

Drive growth experimentation

• Identify and test new channels formats and tactics to unlock incremental growth
• Continuously improve efficiency and scale what works

Operate within compliance requirements

• Execute campaigns within the constraints of the finance/credit space ensuring alignment with platform policies and regulatory requirements

What were looking for

• 25 years of hands-on growth marketing or paid media experience
• Experience in a DTC environment with direct ownership of acquisition and performance outcomes
• Proven ability to manage paid acquisition campaigns end-to-end (execution optimization analysis scaling)
• Required: experience managing mobile app acquisition campaigns
• Strong background with mobile-first products and performance marketing metrics/optimization levers
• Experience with attribution tools and customer journey analytics (Singular strongly preferred; comparable tools acceptable)
• Analytical mindset with the ability to translate data into clear actions
• Comfortable operating independently with high ownership and accountability
• Fintech or other regulated industry experience is a plus not required

Bonus points

• Incrementality testing cohort analysis or advanced attribution modeling
• Track record of scaling spend efficiently across multiple paid channels
• Experience partnering closely with a Creative Strategist and testing high volumes of creative in a performance-driven environment (dozens per week)

Whats in it for you

• Competitive compensation equity
• Hybrid or remote flexibility
• Comprehensive benefits: Health dental and vision coverage
• Unlimited PTO
• Stock option plan
• Training and development opportunities
• Fast-paced environment with high ownership and measurable impact
• On-site perks (food/snacks) when in office

Work Authorization

Candidates must be authorized to work in the United States on a full-time basis. Sponsorship is not available for this role.

Interested Apply now or send your resume directly to for immediate consideration.