Participant Marketing Manager

Participant Marketing Manager

Prolific

Prolific is not just another player in the AI space we are the architects of the human data infrastructure thats reshaping the landscape of AI a world where foundational AI technologies are increasingly commoditized its the quality and diversity of human-generated data that truly differentiates products and models.

The role

Prolifics 200000 verified participants across 40 countries are our competitive moat. Far more than a supply pool our participants are a community of engaged contributors who make high-quality human data possible for AI labs researchers and enterprises.

Were looking for someone to own our marketing around the participant experience building the trust connection and engagement that keeps our community thriving and positions Prolific as the platform of choice for quality-conscious contributors.
This is a new role in the Marketing function aligned to our Supply business unit. Youll work closely with Marketing Growth Product and Ops teams to ensure participants feel heard valued and informed which directly impacts data quality retention and Prolifics reputation in the market.

What youll be doing in the role

• Design and run participant engagement programs that drive loyalty and retention including seasonal campaigns challenges prize draws recognition initiatives ambassador programs and advisory boards
• Own participant-facing content and education producing newsletters platform updates training programs webinars case studies and user-generated content in collaboration with internal and external experts
• Build and evolve the participant brand and value proposition clearly communicating the tangible and intangible benefits of participating on Prolific across global and specialist segments
• Lead participant trust and transparency communications including messaging around data quality standards verification processes policy changes and product updates to drive adoption and confidence
• Be deeply embedded in participant communities engaging across channels such as Reddit Discord forums and review platforms monitoring sentiment moderating discussions and responding quickly to concerns
• Bring the participant voice into Prolific designing feedback loops conducting participant research and advocating for participant needs in product supply and strategic decision-making
• Monitor market and competitor trends to ensure Prolific remains the best-in-class platform for online research participation and AI training

What youll bring to the role

• 5 years in community management product marketing in a B2C or marketplace environment
• Track record of building authentic relationships at scale not just transactional marketing
• Experience creating and running engagement programs that drive measurable behavior change
• Content creation skills you can write newsletters develop messaging create educational content
• Comfortable working in high-growth high-autonomy environments and building programs from scratch
• Experience working with global distributed communities

Why Prolific is a great place to work

Weve built a unique platform that connects researchers and companies with a global pool of participants enabling the collection of high-quality ethically sourced human behavioral data and feedback. This data is the cornerstone of developing more accurate nuanced and aligned AI systems.

We believe that the next leap in AI capabilities wont come solely from scaling existing models but from integrating diverse human perspectives and behaviors into AI development. By providing this crucial human data infrastructure Prolific is positioning itself at the forefront of the next wave of AI innovationone that reflects the breadth and the best of humanity.

Working for us will place you at the forefront of AI innovation providing access to our unique human data platform and opportunities for groundbreaking research. Join us to enjoy a competitive salary benefits and remote working within our impactful mission-driven culture.

Links to more information on Prolific

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Privacy Statement

By submitting your application you agree that Prolific may collect your personal data for recruiting and global organization planning. Prolifics Candidate Privacy Notice explains what personal information Prolific may process where Prolific may process your personal information its purposes for processing your personal information and the rights you can exercise over Prolific use of your personal information.