Regional Growth & Route-to-Market Execution
- Build win-win long-term relationships with wholesale customers across the region(s)
- Deliver regional business plan sales volume and distribution targets across all wholesale sub-channels
- Drive horizontal growth through expansion of the wholesalers network and improved market coverage
- Drive vertical growth by increasing volume per outlet through execution of national and regional initiatives
- Execute and continuously optimize the regional Route-to-Market model to ensure effective coverage visit effectiveness and service quality
- Manage and control indirect distribution through the wholesale network to ensure healthy availability
- Monitor wholesalers stock levels and take corrective actions to maintain optimal considered inventory
- Track market pricing and recommend action plans in line with company guidelines
- Translate national wholesale priorities into clear regional action plans execution routines and follow-up
Strategy and Planning
- Implement wholesale loyalty programs and initiatives within the assigned region(s)
- Identify and pursue new business opportunities across different wholesale sub-channels
- Lead and develop the value chain for the assigned region(s) ensuring the Distribution Partner operates with a strong ROI mindset
Wholesale Execution & Brand Presence
- Ensure Red Bulls key plans initiatives and execution standards are implemented consistently across all regional wholesale customers
- Partner with Trade Marketing to deliver visibility activation and point-of-sale execution in line with national standards
- Drive execution excellence through clearly defined wholesale activation plans and relevant POS deployment
- Establish execution routines in-market audits and structured follow-up to close execution gaps
- Monitor competitor activity and regional market dynamics translating insights into clear corrective actions
Distribution Partner Management
- Build and manage strong day-to-day relationships with the Distribution Partner and sub-distributors within the assigned region(s)
- Maintain regular field engagement with DP management and sales teams to ensure priorities are executed in trade
- Track Distribution Partner field team performance and drive capability development through continuous coaching and training
- Lead structured coaching training and capability-building initiatives across all regional DP team levels
- Drive delivery of agreed KPIs through structured daily weekly and monthly performance reviews
- Run structured regional business reviews to track performance identify gaps and define must-win execution priorities
Reporting
- Report competitor activities and recommend clear action plans
- Ensure territory database and customer segmentation are accurate and regularly updated
Qualifications :
Bachelors degree
5 years of experience in sales preferably within FMCG
Solid experience in wholesale or traditional trade management
Proven experience leading teams and managing distributors at a regional level
Strong field leadership and people management capabilities
Solid commercial and analytical skills
Strong execution discipline and follow-up mindset
Ability to influence Distribution Partner teams and internal stakeholders
Hands-on results-oriented approach
Comfortable working in a fast-paced field-driven environment
Strong communication and reporting skills
Proficient in Excel PowerPoint and sales reporting tools
Remote Work :
No
Employment Type :
Full-time
Regional Growth & Route-to-Market Execution Build win-win long-term relationships with wholesale customers across the region(s)Deliver regional business plan sales volume and distribution targets across all wholesale sub-channelsDrive horizontal growth through expansion of the wholesalers network an...
Regional Growth & Route-to-Market Execution
- Build win-win long-term relationships with wholesale customers across the region(s)
- Deliver regional business plan sales volume and distribution targets across all wholesale sub-channels
- Drive horizontal growth through expansion of the wholesalers network and improved market coverage
- Drive vertical growth by increasing volume per outlet through execution of national and regional initiatives
- Execute and continuously optimize the regional Route-to-Market model to ensure effective coverage visit effectiveness and service quality
- Manage and control indirect distribution through the wholesale network to ensure healthy availability
- Monitor wholesalers stock levels and take corrective actions to maintain optimal considered inventory
- Track market pricing and recommend action plans in line with company guidelines
- Translate national wholesale priorities into clear regional action plans execution routines and follow-up
Strategy and Planning
- Implement wholesale loyalty programs and initiatives within the assigned region(s)
- Identify and pursue new business opportunities across different wholesale sub-channels
- Lead and develop the value chain for the assigned region(s) ensuring the Distribution Partner operates with a strong ROI mindset
Wholesale Execution & Brand Presence
- Ensure Red Bulls key plans initiatives and execution standards are implemented consistently across all regional wholesale customers
- Partner with Trade Marketing to deliver visibility activation and point-of-sale execution in line with national standards
- Drive execution excellence through clearly defined wholesale activation plans and relevant POS deployment
- Establish execution routines in-market audits and structured follow-up to close execution gaps
- Monitor competitor activity and regional market dynamics translating insights into clear corrective actions
Distribution Partner Management
- Build and manage strong day-to-day relationships with the Distribution Partner and sub-distributors within the assigned region(s)
- Maintain regular field engagement with DP management and sales teams to ensure priorities are executed in trade
- Track Distribution Partner field team performance and drive capability development through continuous coaching and training
- Lead structured coaching training and capability-building initiatives across all regional DP team levels
- Drive delivery of agreed KPIs through structured daily weekly and monthly performance reviews
- Run structured regional business reviews to track performance identify gaps and define must-win execution priorities
Reporting
- Report competitor activities and recommend clear action plans
- Ensure territory database and customer segmentation are accurate and regularly updated
Qualifications :
Bachelors degree
5 years of experience in sales preferably within FMCG
Solid experience in wholesale or traditional trade management
Proven experience leading teams and managing distributors at a regional level
Strong field leadership and people management capabilities
Solid commercial and analytical skills
Strong execution discipline and follow-up mindset
Ability to influence Distribution Partner teams and internal stakeholders
Hands-on results-oriented approach
Comfortable working in a fast-paced field-driven environment
Strong communication and reporting skills
Proficient in Excel PowerPoint and sales reporting tools
Remote Work :
No
Employment Type :
Full-time
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