Role: Front end Developer A/B Testing & Personalisation
Contract: Permanent
Shift pattern: Full Time
Location: Nottingham - Support Office
Closing date: 2nd Jan 2026
Recruitment Partner: Matthew Nelligan
We are looking for a permanent full-time front-end developer to work within our Optimisation Team building components & experiences to identify and drive growth.
You will be embedded within the team and a key driver of Optimisation & Personalisation across Boots Digital.
The Optimisation and Personalisation team delivers year on year incremental value for . This is primarily done through the deployment and subsequent analysis of A/B tests and personalisation activities on the website.
You will bring experiments from conception to live on
Advise on the art of the possible in test ideation.
Helping specialists & designers refine hypotheses into well-defined experiment briefs.
Write the code to bring experiments to life on the website and actioning feedback during the build process.
Communicate with IT to get experiments into production.
What youll need to have
Strong foundational knowledge of JavaScript HTML & CSS (TypeScript & React experience is a plus)
Experienced in DOM navigation & manipulation.
Able to integrate new features on top of existing legacy code by breaking larger problems into smaller components.
Attention to detail Both in implementing pixel-perfect designs and in ensuring user functionality is logical & well implemented.
Able to prioritise work effectively & balance priorities
Able to work cross functionally and communicate well good stakeholder management is critical
A degree in computer sciences (or related) or relevant professional experience
Previous experience working in A/B testing (client or server-side)
Experience working with A/B testing tools we currently use Adobe Target
Experience working in an agile environment
Experience working with Git
Familiarity with web tracking frameworks (GA4 specifically)
Understanding of the factors contributing to site performance and the ability to structure code performantly
Experience developing WCAG/ARIA compliant components & experiences
Confidence to challenge assumptions and push for best approaches
Boots Retirement Savings Plan
Discretionary annual bonus
Generous employee discounts
Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
Access to free 24/7 counselling and support through TELUS Health our Employee Assistance Programme.
We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at Exclusions may apply eligible roles only.
At Boots we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots with you we change for the better.
If successfully selected for interview one of our talent partners will be in touch to discuss the interview process.
Where a role is advertised as full-time we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process we are happy to provide reasonable adjustments to help you to be at your best.
This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service) PVG (Protection of Vulnerable groups) or an Access NI Check.
Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.
Required Experience:
IC
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