Growth Marketing Manager

Madrid - Spain

Monthly Salary: Not Disclosed

Experience Required: 1-3years

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

*Summary:*

The Growth Marketing Manager plays a pivotal role in driving scalable data-driven growth for PulseMediaNL. This high-impact position is responsible for designing executing and optimizing end-to-end marketing strategies that accelerate customer acquisition engagement and retention across digital channels. Leveraging a deep understanding of user behavior performance analytics and emerging marketing technologies the Growth Marketing Manager will lead cross-functional initiatives to identify high-leverage growth opportunities test innovative campaigns and scale successful tactics. This role sits at the intersection of marketing product and data science requiring a strategic mindset analytical rigor and a relentless focus on ROI. By continuously iterating on acquisition funnels conversion rates and lifecycle marketing the Growth Marketing Manager ensures sustainable measurable growth aligned with business objectives.

*Responsibilities:*

- Develop and implement comprehensive growth marketing strategies across paid organic and performance channels (e.g. SEO SEM email social content referral programs).

- Lead A/B testing and experimentation programs to optimize user acquisition onboarding conversion and retention metrics.

- Collaborate with product engineering and data teams to implement tracking attribution models and growth loops.

- Analyze campaign performance using tools like Google Analytics Mixpanel and CRM platforms to derive actionable insights.

- Manage and optimize paid media campaigns (Google Ads Meta LinkedIn programmatic) with a focus on CAC LTV and ROAS.

- Build and scale automated marketing workflows (e.g. drip campaigns re-engagement sequences) using marketing automation platforms.

- Monitor competitive landscape and market trends to identify new growth levers and opportunities.

- Present performance reports and strategic recommendations to senior leadership on a regular basis.

- Own the customer journey from awareness to advocacy ensuring seamless experiences across all touchpoints.

- Stay ahead of industry best practices and emerging tools in growth marketing AI-driven personalization and predictive analytics.

Requirements

*Requirements:*

- Bachelors degree in Marketing Business Statistics or a related field; MBA or advanced certification preferred.

- 5 years of experience in growth marketing performance marketing or digital strategy with a proven track record of driving scalable growth.

- Expertise in data analysis and proficiency with tools such as Google Analytics 4 SQL Google Ads Meta Ads Manager and CRM platforms (e.g. HubSpot Salesforce).

- Strong understanding of attribution models funnel optimization and customer lifetime value (LTV) metrics.

- Experience with marketing automation platforms (e.g. Marketo ActiveCampaign Klaviyo) and experimentation frameworks (e.g. Optimizely VWO).

- Demonstrated ability to manage multiple projects simultaneously in a fast-paced agile environment.

- Excellent communication presentation and stakeholder management skills.

- Ability to translate data into clear strategic recommendations and drive cross-functional alignment.

- Familiarity with product-led growth (PLG) models and SaaS marketing ecosystems is highly advantageous.

Benefits

- Competitive salary and performance-based bonuses.

- Remote Flexible working environment.

- Opportunities for professional development and growth.

*Summary:* The Growth Marketing Manager plays a pivotal role in driving scalable data-driven growth for PulseMediaNL. This high-impact position is responsible for designing executing and optimizing end-to-end marketing strategies that accelerate customer acquisition engagement and retention across ...