Clio is the global leader in legal AI technology empowering legal professionals and law firms of every size to work smarter faster and more securely.
We are transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice.
We are currently seeking a Senior Product Marketing Manager to join our Product Marketing team in Dublin.
Our work has an immediate and meaningful impact and we have best-in class technology large budgets and an outstanding team to support us. You will be supported by a talented group of high-performing product marketers seasoned in SaaS and driven by collective success based in NA. With the support of a global family you will set the bar for best-in-class marketing practices and use them to maintain our position as the leader in legal practice management in EMEA.
You are a results-driven marketer who can craft and execute on customer-centric marketing strategies that drive product adoption engagement and utilisation. You have a deep understanding of customer pain points and needs and can communicate complex products in a compelling and impactful way.
You are a self-motivated problem solver with a high sense of ownership. You are a strategic thinker and you create marketing plans that are grounded in data. You are known for your strong communication and collaboration skills and are energised by working cross-functionally to bring projects to completion within the projected time frame.
You lead the go-to-market (GTM) and product adoption efforts for your product portfolios. This includes positioning and messaging new feature and product launches internal team enablement customer and prospect lifecycle initiatives and other programs that help empower our customers to improve their operations.
Partnering with your product team counterparts to develop strategies that successfully bring new features and products to market.
Work closely with product marketing teams in North America to share best practice key learnings and build the roadmap for EMEA
Work with the marketing team to localise messaging and releases for EMEA markets
Enabling sales marketing support customer success and other internal teams to tell a compelling story about our product benefits through positioning
Creating stand-out product messaging campaigns and strategies that differentiate Clio in the marketplace Be the voice of our product and represent Clio as a product expert at industry events
Building and executing tactical marketing plans that increase product and feature adoption for example card payments and support retention through cross sell opportunities
Speaking to and with our customers to gain new perspective and feedback on our products.
Collaborating with customer insights customer marketing competitive intelligence and other cross-functional teams to develop market research
Building experiments testing theories and sharing learnings with cross-functional teams
Using data customer feedback prospect understanding and market/competitive intelligence to fuel the creation testing and implementation of initiatives for EMEA products
Tracking and reporting on marketing performance and KPIs while maintaining intimate understanding of product-line performance metrics
Engage with our customers to gain new perspective and feedback on our products and become the voice of the customer internally
Own the competitor intelligence programme for EMEA
You are seasoned. You have 5 years of experience in product marketing.
Youre a storyteller. Whether youre training an internal team on an upcoming release or crafting a go-to-market strategy you use your strong writing skills to tell compelling stories that speak to your audience.
You have a data-first approach. Youre adept at using analytics platforms and insights to inform your recommendations and substantiate your approaches.
Youre a strategic yet tactical thinker. You have the ability to take ideas ground them in strategy balance them against company-wide implications and design effective tactical approaches.
Youre intellectually curious. You have a habit of uncovering opportunities investigating the drivers and predicting outcomes.
You are agile. Youre methodical in your approach to structuring work and prioritising as new opportunities arise.
You have a bias toward action. Youre energised by making things happen and getting things done.
Youre collaborative. You enjoy working together with your team and cross-functionally to drive stronger outcomes.
Youre creative. You have a habit of thinking outside the box in your marketing approaches.
Youre a self-starter. Youre naturally curious resourceful and motivated to make things happen.
Experience in B2B SaaS
Legal industry knowledge and/or experience
Familiarity with Asana Salesforce Looker and Dreamdata
What you will find here:
Compensation is one of the main components of Clios Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.
Some highlights of our Total Rewards program include:
Competitive equitable salary with top-tier health benefits and dental coverage
Hybrid work environment with expectation for local Clions (Vancouver Calgary Toronto Dublin and Sydney) to be in office minimum twice per week.
Flexible time off policy
Pension contribution
Clioversary recognition program with special acknowledgement at 3 5 7 and 10 years
*Our salary bands are designed to reflect the range of skills and experience needed for the position and to allow room for growth at Clio. For experienced individuals we typically hire at or around the midpoint of the band. The top portion of the salary band is reserved for employees who demonstrate sustained high performance and impact at Clio. Those who are new to the role may join below the midpoint and develop their skills over time. The final offer amount for this role will be dependent on geographical region applicable experience and skillset of the candidate.
Diversity Inclusion Belonging and Equity (DIBE) & Accessibility
Our team shows up as their authentic selves and are united by our mission. We are dedicated todiversity equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included valued and enabled to do the best work of their careers wherever they choose to log in from. We believe that different perspectives skills backgrounds and experiences result in higher-performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply.
Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation please let us know and we will work with you to meet your needs.
Disclaimer: We only communicate with candidates through official @ email addresses.
Required Experience:
Manager
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