The Digital Support Operator is responsible for managing customer interactions across LiveChat and WhatsApp channels assisting users through the loan application process resolving issues escalating complex cases and maintaining high standards of communication accuracy and compliance.
This role directly impacts application completion and customer satisfaction by providing timely clear and compliant assistance.
Key Responsibilities:
Digital Channel Management
Respond promptly professionally and helpfully to customer inquiries via LiveChat and WhatsApp.
Assist applicants with form completion document upload issues technical problems and general loan product questions.
Identify customer obstacles within the application process and provide real-time support to improve progression.
Chatbot Flow and Automation
Optimize and maintain the Chatbot Flow for both LiveChat and WhatsApp ensuring the bot effectively handles common application questions technical support and FAQs.
Issue Resolution & Escalation
Troubleshoot common technical or process-related issues using the internal knowledge base.
Escalate complex or high-risk cases to the Head of Support or relevant internal teams (Tech/Product/Compliance) with clear case notes.
Track recurring issues and report patterns to management.
Collaborate closely with the CPO to incorporate customer feedback and digital engagement data into product improvements.
Compliance and Data Handling
Handle all customer data strictly in accordance with PDPL and internal security protocols.
Ensure no unauthorized data collection storage or sharing occurs.
Use compliant communication language that emphasizes the aggregators role as a non-lending entity.
Communication Quality & Standards
Follow approved scripts communication guidelines tone-of-voice rules and escalation procedures.
Maintain high accuracy in the information provided to customers.
Ensure all chats are properly logged and categorized in CRM tools.
Requirements
Languages: Native Arabic and Fluent English (written and spoken).
Experience 1-2 years of experience in customer support preferably in digital channels (LiveChat WhatsApp for Business).
Experience in financial services fintech telecom or digital platforms is advantageous.
Strong bilingual communication skills in Arabic and English.
Basic understanding of application funnels technical troubleshooting and customer journey flows.
Familiarity with CRM systems chat platforms and ticketing tools.
High attention to detail and ability to follow procedures accurately.
Ability to multitask and manage several chats simultaneously.