Anticipated Contract End Date/Length: Permanent
Work Setup: Hybrid work model in line with regional team expectations
Our client in the Information Technology and Services industry is looking for a Manager ABM Programs for Europe & LATAM to support the execution of account-based marketing strategies that deepen client relationships enhance reputation and drive revenue growth across key accounts. This role is part of the regional ABM Centre of Excellence and plays a vital role in delivering 1:1 and 1:few ABM programs in collaboration with regional marketing teams campaigns and content teams the digital hub and external agencies. The position ensures consistent and high-impact program execution at country regional and global levels.
What you will do:
- Plan and implement 1:1 and 1:few ABM programs aligned to regional and country business priorities goals and client needs working closely with local marketing teams and partnering with campaign and divisional teams.
- Collaborate with business leadership and the ABM Director for Europe & LATAM to identify prioritize and develop ABM programs for key accounts and cluster campaigns based on client insights.
- Work with account teams subject matter experts and centers of excellence or agency partners to develop tailored messaging that positions the organization effectively with target stakeholders.
- Support the delivery of appropriate ABM tactics for global campaigns and brand initiatives leveraging existing assets creatively while developing customized content and campaigns when needed.
- Establish measurable objectives for ABM programs aligned with global marketing KPIs ensuring clear tracking to demonstrate ABM adoption performance and contribution to business goals.
- Manage marketing budgets effectively to execute ABM activities with a positive return on investment.
- Use insights and analytics to evolve ABM initiatives and focus on building marketing-impacted pipeline.
Qualifications :
- Minimum 5 years of experience in technology business marketing communications or digital agency environments.
- Understanding of multi-channel engagement data behavioral insights and predictive analytics to optimize client engagement.
- Strong client-centric mindset with the ability to translate client needs into targeted ABM programs aligned to business objectives.
- ABM industry training or accreditations beneficial but not required.
- Strong knowledge of digital engagement tools search interactive content and modern marketing platforms.
- Strong commercial acumen with the ability to understand business models value drivers and account dynamics.
- Highly collaborative with the ability to build strong relationships across teams and contribute to a customer-centric culture.
- Strong written and verbal communication skills.
- Skilled in facilitating meetings and workshops using open conversation to uncover insights and align teams.
- Ability to influence stakeholders at all organizational levels through clear communication and active listening.
- Strong program management skills with the ability to manage multiple initiatives and consistently deliver results.
- Flexible disciplined and able to meet deadlines independently.
- Results-oriented with a proactive action-driven approach.
- Comfortable working within a matrixed environment and collaborating across cultures.
Additional Information :
Candidates must be legally authorized to live and work in the country the position is based in without requiring sponsorship.
We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.
HelloKindred is proud to be an equal opportunity employer committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race colour religion gender gender identity/expression sexual orientation national origin disability age or veteran status.
Remote Work :
Yes
Employment Type :
Full-time
Anticipated Contract End Date/Length: PermanentWork Setup: Hybrid work model in line with regional team expectationsOur client in the Information Technology and Services industry is looking for a Manager ABM Programs for Europe & LATAM to support the execution of account-based marketing strategies t...
Anticipated Contract End Date/Length: Permanent
Work Setup: Hybrid work model in line with regional team expectations
Our client in the Information Technology and Services industry is looking for a Manager ABM Programs for Europe & LATAM to support the execution of account-based marketing strategies that deepen client relationships enhance reputation and drive revenue growth across key accounts. This role is part of the regional ABM Centre of Excellence and plays a vital role in delivering 1:1 and 1:few ABM programs in collaboration with regional marketing teams campaigns and content teams the digital hub and external agencies. The position ensures consistent and high-impact program execution at country regional and global levels.
What you will do:
- Plan and implement 1:1 and 1:few ABM programs aligned to regional and country business priorities goals and client needs working closely with local marketing teams and partnering with campaign and divisional teams.
- Collaborate with business leadership and the ABM Director for Europe & LATAM to identify prioritize and develop ABM programs for key accounts and cluster campaigns based on client insights.
- Work with account teams subject matter experts and centers of excellence or agency partners to develop tailored messaging that positions the organization effectively with target stakeholders.
- Support the delivery of appropriate ABM tactics for global campaigns and brand initiatives leveraging existing assets creatively while developing customized content and campaigns when needed.
- Establish measurable objectives for ABM programs aligned with global marketing KPIs ensuring clear tracking to demonstrate ABM adoption performance and contribution to business goals.
- Manage marketing budgets effectively to execute ABM activities with a positive return on investment.
- Use insights and analytics to evolve ABM initiatives and focus on building marketing-impacted pipeline.
Qualifications :
- Minimum 5 years of experience in technology business marketing communications or digital agency environments.
- Understanding of multi-channel engagement data behavioral insights and predictive analytics to optimize client engagement.
- Strong client-centric mindset with the ability to translate client needs into targeted ABM programs aligned to business objectives.
- ABM industry training or accreditations beneficial but not required.
- Strong knowledge of digital engagement tools search interactive content and modern marketing platforms.
- Strong commercial acumen with the ability to understand business models value drivers and account dynamics.
- Highly collaborative with the ability to build strong relationships across teams and contribute to a customer-centric culture.
- Strong written and verbal communication skills.
- Skilled in facilitating meetings and workshops using open conversation to uncover insights and align teams.
- Ability to influence stakeholders at all organizational levels through clear communication and active listening.
- Strong program management skills with the ability to manage multiple initiatives and consistently deliver results.
- Flexible disciplined and able to meet deadlines independently.
- Results-oriented with a proactive action-driven approach.
- Comfortable working within a matrixed environment and collaborating across cultures.
Additional Information :
Candidates must be legally authorized to live and work in the country the position is based in without requiring sponsorship.
We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.
HelloKindred is proud to be an equal opportunity employer committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race colour religion gender gender identity/expression sexual orientation national origin disability age or veteran status.
Remote Work :
Yes
Employment Type :
Full-time
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