Consumer Insights Manager
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Job Location:
Chicago, IL - USA
Monthly Salary:
Not Disclosed
Posted on:
3 days ago
Vacancies:
1 Vacancy
Job Summary
Are you passionate about turning data into action Were seeking a Manager Consumer Insights to provide research leadership strategic analysis and high-impact insights that guide marketing initiatives product decisions and brand strategy across our institutions.
In this role you will:
- Serve as the primary Consumer Insights contact for one of our 5 universities managing research plans and vendor partnerships.
- Lead complex projects including consumer and market segmentation ad testing brand health tracking NPS studies and consumer journey work.
- Synthesize primary and secondary research to provide actionable recommendations that influence strategic business decisions.
- Present findings to stakeholders at all levelsfrom junior team members to executives.
- Oversee multiple projects from start to finish ensuring research efforts meet objectives and remain within budget.
- Contribute to cross-functional task forces bringing the consumer perspective to marketing initiatives and product strategies.
Qualifications :
What were looking for:
- Bachelors Degree in Business Marketing Sociology Psychology or related field.
- Eight (8) plus years of experience in consumer marketing research with direct experience in research study design and analysis.
- Client-side research experience.
- Proficiency in a wide range of research methodologies including qualitative interviews and quantitative studies.
- Strong knowledge of quantitative research methods and statistical analyses including survey design sampling crosstab analysis regression discrete choice factor analysis and multivariate weighting.
- Full ownership of research projects strong project management skills and the ability to manage multiple priorities in a fast-paced environment.
- Exceptional communication and presentation skills with the ability to influence advocate and lead discussions on complex or controversial findings.
- A strategic thinker with strong business acumen analytic and problem-solving skills and creativity to translate insights into action.
Bonus if you have:
- Supplier-side research experience.
- An advanced degree such as an MBA.
- Experience within the higher education sector.
- Expertise or proficiency in Qualtrics.
- Experience bringing new AI tools to a corporate research setting.
Why youll love it here:
Youll have the opportunity to shape marketing strategies impact institutional decisions and collaborate with a talented cross-functional teamall while bringing the voice of the consumer to every conversation.
Additional Information :
In support of the pay transparency laws enacted across the country the expected salary range for this position is between $70696.34 and $124230.14. Actual pay will be adjusted based on job-related factors permitted by law such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.
Adtalem offers a robust suite of benefits including:
- Health dental vision life and disability insurance
- 401k Retirement Program 6% employer match
- Participation in Adtalems Flexible Time Off (FTO) Policy
- 12 Paid Holidays
For more information related to our benefits please visit: are also eligible to participate in an annual incentive program subject to the rules governing the program whereby an award if any depends on various factors including without limitation individual and organizational performance.
Equal Opportunity Minority / Female / Disability / V / Gender Identity / Sexual Orientation
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Restaurant Experience
- Customer Service
- Employee Evaluation
- Management Experience
- Math
- Employment & Labor Law
- Sanitation
- Leadership Experience
- P&L Management
- Mentoring
- Supervising Experience
- Restaurant Management
About Company
At Adtalem Global Education, we seek to empower students and members to achieve their goals, find success and make inspiring contributions to our global community. Adtalem is a leading healthcare educator that partners with organizations to proactively address future workforce needs a ... View more
