Manager, Media & Reporting Analytics

Stamford, CT - USA

Monthly Salary: Not Disclosed

Posted on: 14 hours ago

Vacancies: 1 Vacancy

Job Summary

We care for skin. We care for our people.

It all started with a pharmacist and a dream almost 140 years ago. Today Beiersdorf is a global company with iconic brands Coppertone Aquaphor Eucerin and NIVEA focused on providing innovative clinically-proven and safe skin and sun care solutions to more than 500 million consumers in over 200 countries making people feel comfortable in their own skin.

At Beiersdorf we care beyond skin. We care for people our employees our customers our consumers and our communities and our planet. We know that diversity of thought backgrounds experience and perspective enriches our culture and supports innovation and ingenuity. We know that responsibly-sourced sustainable products and packaging make for a more sustainable future. And we know that when your skin feels better you feel better.

A welcoming workplace that offers personal and professional growth for all individuals.

At Beiersdorf youll find:

A welcoming workplace that values diversity inclusion and belonging where every team member feels valued respected and supported
Flexible teams that enjoy a challenge and the ability to make an impact
A dynamic community of life-long learners that values individual skills and a growth mindset as well as hard skills and established expertise
A purpose-led company that prioritizes your personal and professional development with the right balance of structure and flexibility to grow
A culture that lives by its core values of care trust simplicity and courage

Unique benefits that consider the whole person.

We understand that you have a life outside of work and we support you with unique benefits including:

Generous and flexible PTO policy
Paid Parental Leave
Comprehensive Wellness and Benefits program
Cash Balance Plan (similar to a pension)
401k match
Established Employee Resource Groups/affinity groups help to grow important connections and belonging with other colleagues
Dynamic work model hybrid (at least 3 days on-site)

Experience skills and competencies that lend themselves to this role:

We know that experience comes in all forms. We are looking for individuals who bring new and diverse skills to the team.

Your Tasks

As Data & Analytics Manager you will provide thought leadership to strategize and evolve current Media reporting structures. Oversee critical analysis strategic support and reporting of media plans and budgets. The ideal candidate will have a proven track record in developing reporting structures to aid in answering business goals. This role requires a strong analytical mind being detail oriented and has passion about using data to solve business problems.

This person will be the source of truth for Media Data & Analytics across all brands (Aquaphor Eucerin NIVEA and Coppertone). While standard reporting is part of base expectations the role is expected to conduct deep-dive analyses uncover the why behind the numbers and provide the data-driven insights that guide our marketing and communication strategies.

Critical optimizations will be in tandem with the respective Media and Social Managers and is informed by robust data and a deep understanding of performance drivers. Being curious detail-oriented and highly analytical individual who is passionate about using data to solve business problems is core expectation. The Data & Analytics Manager will work as part of the Integrated Communications Team and collaborate with the Brand Teams eCom Teams and Agency Network to produce best-in-class reporting solutions.

The successful candidate is self-motivated high energy outgoing curious and eager to strive for excellence. We operate in a lean and matrixed organization across Global Regional and Local (US) which promotes cross-functional collaboration and teamwork. This role reports into the Media Director and is based in Stamford CT on a hybrid working model so you must be able to commute to Stamford three times per week.

Key Responsibilities

Integrated Media Reporting:Develop and execute a comprehensive performance strategy tailored for the U.S. market focusing on driving reach and engagement. This strategy should be in consideration of a full-funnel approach ensuring that marketing efforts effectively reach and engage consumers at every stage of their journey in collaboration with other functional leads. Ability to develop solutions within the media ecosystem including Digital Brand Media and Influencer.
Cross-Functional Collaboration:Work closely with Brand eCom Consumer Experience teams to ensure alignment on marketing initiatives and campaign goals. Facilitate regular meetings to share insights and updates ensuring that all teams are informed and engaged in the execution of holistic media strategies.

Reporting

Performance Management and Optimization: Manages agency reporting across all media including performance against KPIs established in tactical plans. Collaborate with internal teams to understand how each media tactic drives results.
Integrate Cross-Agency Dashboards: Consider all built and under-developed dashboards when determining the optimal way to integrate and optimize learnings across the full ecosystem.
KPI Definition and Monitoring:Comprehend defined measurement plans across measuring core KPIs and diagnostic metrics for all campaigns with connections to business results and strong media outcomes. Regularly monitor performance against these metrics and adjust strategies as needed to achieve targets.
Test & Learn: Verify validity of measuring against specific Test & Learn structures while working with the agency to develop a response and future guidance within future planning cycles.

Your Profile

BS/BA in relevant field
Minimum of 7-12 years of related work experience (digital agency and/or within fast-paced CPG Beauty or Health and Wellness verticals)
Strong analytical and strategic thinking skills the ability to take initiative and set priorities and to work independently and in cooperation with others to lead and motivate peers
Experience going in Social platforms directly to pull metrics as needed
Understanding of how dashboards are built on the back-end to ensure proper front-end expression and visualization to meet standards
Strong understanding of media analytics platforms and KPIs
Project Management experience. Ability to manage project scope stakeholders and schedule
Knowledge on how to create visualizations on platforms like Power BI or Tableau
Detail oriented with ability to perform deep dive analysis
Proficiency in data validation
Involvement as a team member on similar projects and initiatives.
Beneficial to have experience working with an international company
Advantageous to be a thoughtful media savvy individual familiar with upcoming trends

ADDITIONAL INFORMATION:

At Beiersdorf we value diversity and aim to provide equal opportunities to all of our applicants regardless of e.g. gender sexual identity nationality ethnicity religion or ideology disability or age. We would therefore ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). For instance please feel free to upload your CV without a picture.

Beiersdorf North America - Recent Awards

Winner of Comparablys Award for Best Company Outlook ()
Winner of Comparablys Award for Best Company Work Life Balance (2025)
Winner of Comparablys Award for Best Company Culture ()
Winner of Comparablys Award for Best Company Compensation (-2024)
Winner of Comparablys Award for Best Company Perks and Benefits ()
Winner of Comparablys Award for Best Company for Happiness (20 2025)
Winner of Comparablys Award for Best CEO / General Manager ()
Winner of Comparablys Award for Best Sales Team ( 2025)
Winner of Comparablys Award for Best Leadership Teams ()
Winner of Comparablys Award for Best Company for Diversity (2022)

Check us out on Comparably: trouble applying Go to to search our careers page. Beiersdorf is an Equal Opportunity Employer.

Required Experience:

Manager

We care for skin. We care for our people. It all started with a pharmacist and a dream almost 140 years ago. Today Beiersdorf is a global company with iconic brands Coppertone Aquaphor Eucerin and NIVEA focused on providing innovative clinically-proven and safe skin and sun care solutions to more ...