Digital Director, Customer Enablement

THE TEAM

The mission of theCustomerDepartmenttodeeply understand our customers create programs and enablers to activate customer value and advocate for the customer across our channels

THE OPPORTUNITY

Aritzia is growing and ourCustomerteam is growing with it. This is a unique opportunity to be part of the team responsibleforbuilding programs and tools that enable client-focused experiences that balance digital efficiency with human connection.As the DirectorCustomer Enablementyou willplay apivotalrole inscalingourcustomer data foundationto enable smarter and fastercustomer decisionsthatdeliver seamless customer-centric experiencesandsupport with enterprise programs like loyalty and deepening customer insights.With the skills you gain in this role the opportunities are endless from a rewarding career inCustomerto continued growth and development with Aritzia.

THE ROLE

As theDirectorCustomer Enablementyou will lead the team to:

• Drivethe strategic and technical enablement of the Customer Data Platform (CDP) including theselection implementation and operationalization of customer data solutions

• Partnerwith stakeholders to maximize the businesss ability to execute customer-centric use cases byturningstrategicobjectivesinto technical specifications for the CDPempowering teams to deliver data-driven experiences

• Establish and enforce enterprise-wide standards for data governance including ingestion protocols identity resolution data quality and segmentation logic ensuring compliance scalability and integrity across all customer data assets

• Collaborate with Technology and Data leadership to shape the long-term roadmap for customer technology ensuring scalability and alignment with evolving business needs

• Define and track KPIs for customer engagement conversion and loyalty programs

• Drive organizational adoption of customer programs and tools through training change management andcross-functionalstakeholder engagement

• Work with theappropriate BusinessSupport partners to seamlessly lead the day-to-day function of the department in support of corporateobjectives while enabling progressive career development and an incredible employee experience

THE QUALIFICATIONS

TheDirectorCustomer Enablementhas:

• Proven and best-in-class skills applicable certificationseducationand/or experience in:

• Bachelors degree in Business Marketing Data Analytics or related field (MBA preferred)

• Deep hands-on experience with CDPs CRM platforms and marketing automation tools ideally in a technical product management capacity

• Ability to translate business concepts (e.g. CLV loyalty tiers) into data models segmentation logic and identity graphs

• Strong focus on speed to market process efficiency and enabling business teams tooperatewith agility and autonomy

• Strong understanding of omnichannel retail and customer lifecycle management

• Proven ability to influence and lead cross-functional initiatives driving measurable outcomes through collaboration and alignment withsenior stakeholdersacross Marketing Digital Technology and Data & Analyticsevenwithout direct reporting authority

• A commitment to learn applychampionand enrich Aritzias Values and Business and People Leadership principles

• The skills to collaborate strategically with cross-functional partners in the pursuit of shared business outcomes

• The ability to set clearobjectivesand design a strategy that inspires the team

• A dedication to quality and investing in results and new business opportunities that add value

• A deep understanding and commitment for the industry in which we operate

THECOMPENSATION

The typical hiring range for this position is $150000 - $250000 per year. The final agreed upon salary may vary based on factors such as job-related knowledgeskillsand experience. Additionally this position may be eligible forbonus and equity.

We are always looking for top talent.If your qualifications differ from those listed above the scope of work and final agreed upon salary/wage may be adjusted to reflect your individual qualifications.

Aritzias Everyday Luxurycompensation packagegoes beyond the base salary with endless growth and recognition opportunities through our pay-for-performance philosophy.Withcomprehensive benefitsaspirational workspaces and elevated employeeperksandexperienceswe provide it all.

THEPERKS

Some of the industry-leading benefits you will receive working at Aritzia:

• Product DiscountMaybe youveheard of our famous product discount Or our exclusive private shopping events You have now.

• Aritzia Virtual WellnessBecause your healthhappinessand safety matter we provide24/7 resources to support you in your wellbeing goalswhethertheyrephysical mentalsocialor financial.

• Aspirational WorkplaceOur offices are specially designed to be spaces of creativityproductivityand inspiration.Theyrealso dog friendly. Woof.

• The ExtrasWe also offer a multitude of otherperkslike dry-cleaning hotel and restaurant discounts self-carepromosand on-site medical care.