Communication and Marketing Specialist at BGSW-HYD

Bosch Group

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profile Job Location:

Hyderabad - India

profile Monthly Salary: Not Disclosed
Posted on: 14 hours ago
Vacancies: 1 Vacancy

Job Summary

Roles & Responsibilities :

The Communication and Marketing Specialist will be responsible for driving strategic communication marketing branding and engagement initiatives for BGSW Hyderabad. The role requires strong communication capabilities B2B marketing experience and excellent stakeholder and project management skills.


Drive all marketing and communication activities for BGSW Hyderabad.

  • Strategize plan and execute internal and external branding programs.

  • Manage agencies media partners and external vendors in collaboration with central marketing.

  • Lead social media marketing ensuring consistency and alignment with corporate identity.

  • Conceptualize and execute internal events external engagements and leadership communication formats.

  • Engage with industry bodies for events awards and thought-leadership opportunities.

  • Build and maintain a library of marketing content  pitch decks case studies videos whitepapers etc.

  • Create and deliver marketing collateral for events and communication needs.

  • Lead University Branding initiatives across key institutions and talent pipelines (Campus-to-Corporate).

  • Manage digital governance metrics  website analytics social media mentions brand impact studies.
     


Qualifications :

Educational qualification:

B.E or MBA or masters in communication / marketing / mass communication

Experience :

  • 35 years of experience in B2B / B2C/ IT / Telecom / industries

  • Demonstrated ability to use data and metrics to evaluate brand and communication effectiveness

  • Ability to work in a fast-paced detail-oriented environment

  • Creative analytical and able to conceptualize visual and written brand formats

Mandatory/requires Skills :
Proficiency in either of the below design & marketing tools:
Canva Adobe Illustrator Adobe Photoshop Adobe InDesign PowerPoint

  • Excellent verbal and written communication skills

  • Experience in B2B marketing

  • Strong stakeholder management abilities

  • Experience in event management and partner/vendor coordination

  • Experience in creating marketing collaterals

  • Strong project management skills

  • MBA or masters in communication / marketing / mass communication


Additional Information :

Location : Hyderabad

Level : L51/L52


Remote Work :

No


Employment Type :

Full-time

Roles & Responsibilities :The Communication and Marketing Specialist will be responsible for driving strategic communication marketing branding and engagement initiatives for BGSW Hyderabad. The role requires strong communication capabilities B2B marketing experience and excellent stakeholder and pr...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management

About Company

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Bosch first started in Vietnam with a representative office in 1994. Bosch has its main office in Ho Chi Minh City, with branch offices in Hanoi and Da Nang, and a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelt for continuously variable transmissions (CVT) ... View more

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