Program Recruitment Specialist

Clinton, UT - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

-Position Summary-

TheProgram Recruitment Specialist is a non-exempt full-time position reporting to the Senior Clinical Director of Community-Based Services. TheProgram Recruitment Specialist is responsible for coordinating recruitment and marketing efforts for Thornwells foster care and community-based family counseling programs and will work with Thornwells MarCom team on content and innovative strategies to grow and sustain said programs through awareness client / foster parent acquisition and retention. Their duties include researching target audiences; establishing and maintaining relationships with new and existing clients partners and referral sources through networking and prospecting; executing effective recruitment strategies through public speaking engagements; and help in outbound and inbound marketing activities such as events planning advertising optimization and content development. The Program Recruitment Specialist will assist with orientation appreciation events pre-service and on-going training and other activities to ensure foster family retention. The Program Recruitment Specialist will assist with Customer Service Satisfaction Surveys and strategies to improve customer satisfaction outcomes.

The Program Recruitment Specialist plays a vital role in advancing the mission of Thornwell by developing and executing targeted marketing outreach and recruitment strategies to attract qualified foster parents volunteers employees and clients (Thornwell Community Counseling Program). This position promotes public awareness of the organizations community-based programs services and impact with the community with a special focus on foster care recruitment and human services initiatives.

By building strong relationships and implementing effective outreach efforts this position helps expand the organizations capacity to serve vulnerable children youth and families in need of support. A good Program Recruitment Specialist has an innovative mindset that enables them to create unique ideas for marketing campaigns and brand recognition. They enjoy working as part of a team and rely on their coworkers to help them strategize campaign ideas.

An ideal Program Recruitment Specialist also has a strong working knowledge of list building tactics and engagement tools including but not limited to email marketing and customer relationship management (CRM).

-Core Responsibilities-

Program Recruitment Specialist

Conduct market research to identify relevant program trends competitor offerings and demographic data.
Assist the Senior Clinical Director of Community Based Services in developing a recruitment plan.
Work individually and in conjunction with other staff and foster parents to develop and implement an on-going recruitment campaign to attract people interested in becoming foster and/or respite parents and/or Thornwell Community Counseling clients using a variety of media and presentation formats.
Pursue leads and inquiries from parties interested in becoming foster parents using phone email direct contact mail and website portal. Respond to initial interest and continue with follow-up contacts throughout the process.
Collect foster parent and Thornwell Community Counseling satisfaction survey results tracking and monitoring outcomes.
Liaise with designated program departments to become communications expert in program offerings to relay to key audiences via strategic campaigns and recruitment tactics.
Coordinate with content development team to come up with branding ideas graphic designs promotional materials and advertising copy.
Discover effective marketing and promotional channels including media platforms to be used to relay program offerings and awareness to key audiences.
Serve as a key liaison with the community congregations and civic organizations. As a key liaison the Recruitment Specialist will focus on building and maintaining relationships with prospective foster and respite parents churches community volunteers community leaders business and news media.
Create goals and objectives to approach potential clients and referral sources through appropriate marketing and recruitment channels as well as public speaking engagements.
Help in outbound and inbound marketing activities such as events planning advertising optimization and content development.
Collaborate with Senior Clinical Director of Community Based Services and team to forecast future budget requirements for annual recruitment plan.
Attend monthly community-based program all-staff meetings (two meetings per month) and weekly meetings with Senior Clinical Director of Community Based Services to report on progress and outcomes.

Content Creation

Work with Senior Clinical Director of Community Based Services to formulate a content strategy and editorial calendar for community-based programs.
Collaborate with program departments and team members to brainstorm subjects for creative content to help achieve goals and objectives (re: awareness program/event participation etc.).
Copywrite edit and proofread new and existing content for programs to be consistent with established brand voice.

Brand Management

Serve as a brand steward upholding Thornwells brand guidelines to ensure brand consistency across all touchpoints of the organization

-Qualifications-

Bachelors degree in marketing English journalism communications or related field with at least 2 years related work experience.
Excellent communication (written and verbal) and interpersonal skills with comfort in public speaking and networking.
Have a broad understanding of foster care and counseling services and able to effectively articulate the business in a way that resonates with prospective foster parents and clients.
Experience in multi-level marketing sales and customer service.
Must be tenacious and comfortable with prospecting with an assigned geographical territory; adept at identifying targeted prospects.
Strong strategic analytic leadership and organizational skills.
Demonstrated ability to write and edit content including newsletters email direct mail website and social media etc.
Flexible and a self-starter; Ability to work under pressure and motivation to succeed in a competitive environment with close attention to detail.
Time management and multitasking skills with the ability to prioritize tasks.
A team player with a positive and professional approach to management.
Demonstrates strong work ethic and moral standards. Committed to workplace participation and diversity with the ability to work as a team member.
Must have a strong commitment to serving children and families with a non-profit Christian ministry.
Experienced with MS Office Adobe Creative Cloud MailChimp WordPress Bloomerang preferred.

-Working Conditions-

Remote position with periodic travel roughly 40% of time. Uses office equipment including computers. May sit or stand for extended periods of time. Required to work daytime and occasional evening and weekend hours (with some overnight travel). Required to use a personal car and will be reimbursed at the agency standard rate.

Thornwell is an independent 501(c)(3) non-profit religious organization affiliated with the Presbyterian Church (U.S.A.) and prefers to employ individuals who are Christians and who possess a Christian commitment as well as concern for children and families in need.

Required Experience:

-Position Summary-TheProgram Recruitment Specialist is a non-exempt full-time position reporting to the Senior Clinical Director of Community-Based Services. TheProgram Recruitment Specialist is responsible for coordinating recruitment and marketing efforts for Thornwells foster care and community-b...