Technical Sales& Marketing Executive

Job Title: Technical Sales & Marketing Executive

Industry: Manufacturing

Location: Kenya

The Technical Sales & Marketing Executive will be responsible for driving revenue growth by identifying new business opportunities managing client relationships and promoting the companys products within the printing textiles packaging paper steel and general industrial sectors.

Key Responsibilities

1. Sales & Business Development

• Identify develop and secure new business opportunities across targeted industries.
  
• Conduct client visits product demonstrations and technical presentations.
  
• Build and maintain strong relationships with customers distributors and industry partners.
  
• Prepare sales proposals quotations and negotiate contracts.
  
• Achieve set sales targets and contribute to strategic growth plans.
  
• Gather market intelligence on competitors pricing and emerging trends.
  
• Follow up on leads manage the sales pipeline and maintain updated CRM records.
  
  

2. Technical Support

• Understand and explain technical features benefits and specifications of industrial rubber and polyurethane rollers.
  
• Provide customers with technical guidance on product selection usage and maintenance.
  
• Work closely with production and engineering teams to address customer requirements and quality concerns.
  
• Assist in product testing sampling and performance evaluations with clients.
  
  

3. Marketing & Brand Promotion

• Develop and implement marketing campaigns to promote products and brand visibility.
  
• Create marketing materials including brochures product sheets and digital content.
  
• Manage social media pages website content and digital marketing initiatives.
  
• Plan and execute exhibitions trade fairs plant tours and customer engagement events.
  
• Conduct market research to identify new markets customer segments and partnership opportunities.
  

4. Reporting & Administration

• Prepare weekly and monthly sales and marketing reports.
  
• Maintain good documentation of customer interactions orders and feedback.
  
• Support management in developing annual sales and marketing strategies.
  

Requirements

Qualifications & Experience

• Bachelors degree in Marketing Sales Business Management Engineering or a related field.
  
• Minimum of 35 years experience in technical sales or marketing within a manufacturing industrial products engineering or printing-related industry.
  
• Strong technical understanding of print consumables flexo and offset printing rubber rollers or industrial machinery (added advantage).
  
• Proven track record of achieving sales targets and managing customer portfolios.
  
  

Key Skills & Competencies

• Strong sales negotiation and closing skills.
  
• Excellent communication and presentation abilities.
  
• Technical aptitude and ability to grasp complex industrial products.
  
• Strong analytical and market research skills.
  
• Customer-focused with strong relationship-building abilities.
  
• Proficiency in MS Office and CRM systems.
  
• Self-driven proactive and able to work under minimal supervision.