B2B Field Marketing Manager (EastCentral US)

Join the team redefining how the world experiences design

Hello hey gday mabuhay kia ora 你好 hallo vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and youre probably keen to find out whats on offer so well get straight to the point.

Where and how you can work

Our flagship office is in Sydney Australia but weve made our way from down under to hubs in Austin and San Francisco which are now home to our US operations. This is a remote role based in New York.

About the role

As our second US-based Field Marketer youll help Canva scale its presence across North America designing and delivering programs that create demand deepen relationships and drive revenue. Youll collaborate closely with Sales and Marketing partners to localize our go-to-market motions activate priority accounts and bring our brand into strategic conversations.

This role plays a key part in advancing Canvas mission to empower organizations to create communicate and grow. From intimate executive experiences to regional campaigns your work will directly influence pipeline and build Canvas reputation as a strategic partner for work. Youll report into the Field Marketing Lead based in San Francisco and help shape how we scale programs across the US.

What youd be doing in this role

As Canva scales change continues to be part of our DNA. But we like to think thats all part of the fun. So this will give you the flavour of the type of things youll be working on when you start but this will likely evolve.

At the moment this role is focused on:

• Youll partner closely with Sales to bring campaigns and customer moments to life across the east and central regions.
• Youll design and execute in-person and virtual experiences that move target accounts through the funnel.
• Youll build tailored regional marketing strategies that align with Canvas global goals but speak to local audiences.
• Youll manage logistics vendors and budgets with excellence ensuring every activation runs smoothly and on brand.
• Youll collaborate with brand content and product marketing teams to align messaging and amplify program impact.
• Youll experiment with new formats and tactics to connect with enterprise audiences in meaningful ways.
• Youll bring a test-and-learn mindset to everything you do iterating quickly based on data and feedback.

What were looking for

Youre a strategic field marketer who thrives in fast-paced cross-functional environments. You know how to turn business goals into on-the-ground impact and love working closely with Sales to deliver results. Youre excited about building programs from the ground up but just as happy rolling up your sleeves to execute. You bring creativity curiosity and operational rigor and you care deeply about the customer experience.

Youll thrive in this role if you have:

• Experience in B2B field or event marketing ideally at a high-growth SaaS or tech company
• A deep understanding of how to influence pipeline through localized marketing programs
• Excellent project management and cross-functional collaboration skills
• Strong communication and storytelling abilities
• A bias for action and a drive to innovate
• Familiarity with the east and central US enterprise landscape is a plus

About the team

Were the Field Marketing team at Canva on a mission to bring our brand and product to life in the real world where conversations turn into connections and connections turn into customers. As part of Canvas Global B2B Marketing group we work hand-in-hand with Sales Customer Success Product Marketing Content Brand Lifecycle and Experiential to design high-impact programs and experiences that reach our most valuable audiences and markets.

Together were helping to position Canva as the visual communication platform that empowers organizations to create communicate and grow. From regional activations to enterprise-scale events we turn strategy into moments that matter. Our work fuels growth shapes perception and connects Canva to the people who matter most.

Whats in it for you

Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.

Heres a taste of whats on offer:

• Equity packages - we want our success to be yours too
• Health benefits plans to support you and your wellbeing
• 401(k) retirement plan with company contribution
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
• Flexible leave options that empower you to be a force for good take time to recharge and supports you personally

At Canva we value fairness and we strive to provide competitive market-informed compensation whilst ensuring internal equity within the team in each region. We make hiring decisions based on your skills experience and our overall assessment of what we observed and learnt in the hiring process. The target salary range for this position is $113000 - $172000. When calculating offers we make salary decisions based on market data and candidates skills and experience.

Check out for more info.

Other stuff to know

We make hiring decisions based on your experience skills merit and business needs in compliance with applicable local laws.

We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!

When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process. Please note that interviews are conducted virtually.

Remote Work :

Yes

Employment Type :

Full-time