Product Localisation Lead Thailand

Join the team redefining how the world experiences design.

Hey gday mabuhay kia ora 你好 hallo vítejte!

Thanks for stopping by. We know job hunting can be a little time-consuming and youre probably keen to find out whats on offer so well get straight to the point.

Where and how you can work

This role is based in Bangkok Thailand

What youd be doing in this role

Every month more than 100 million Canva users create a design in one of the 100 languages other than English that Canva supports. The Localisation specialty is a small team of linguists project managers and engineers distributed throughout the company.

As Localisation Lead you will own Canvas product & localisation experience in Thailand ensuring that Thai users have the best possible Canva experience. You will be the voice of Thai users and the champion for culturally relevant content.

As the Thai Product & Localisation Lead you will:

• Own Canvas product and localisation strategy in Thailand.
• Contribute to the product roadmap (e.g. feature payment method authentication method deployment) for Thailand.
• Analyse active user funnel and subscription funnel to identify improvement areas.
• Evaluate and adapt global messaging campaigns and product experiences to resonate with Thai users.
• Provide cultural insights and guidance to global teams.
• Work closely with linguists translators and local partners to ensure clarity tone and cultural nuance across all Thai-language experiences.
• Partner with the Thai Language Manager to develop language style guides tone of voice and localisation best practices.

Youre probably a match if

• You have experience in product and localisation within a high-growth SaaS or product-led company. You understand the needs of Thai customers and the opportunities to effectively meet those needs. Were open to candidates from a range of backgrounds and valuable experience could include localisation or internationalisation work content design for Thai audiences product growth in Thailand or brand copywriting for Thai audiences.
• Youre passionate about Thai culture and you understand how it can impact local users experience of a product.  
• Your analytical mindset helps you evaluate campaign effectiveness and recommend data-driven improvements for optimising Thai user experiences.
• You also love taking things from chaos to clarity youre a natural at understanding ambiguous complex problems and communicating them simply to others.
• You also have the drive to see things through despite changes and setbacks.
• Youre equally comfortable discussing details with engineers and ideas with product managers and designers.
• Youre great with tech (Atlassian project management tools basic web development) and you write a mean doc.
• Previous experience working for a SaaS or technology company is also highly valued.
• Fluent in Thai and English with exceptional communication skills.

Also wed love it if you had the following but its not a prerequisite!

• Experience in marketing or advertising in the Thai market
• Knowledge of product growth strategies and user acquisition in Thailand
• Youve got a tertiary education in linguistics literature or localisation
• You have copywriting experience you maintain a blog or even better you have experience in localisation for a SaaS product
• You showcase a solid understanding of organic growth (SEO and WordPress)
• You have some design experience
• Youre an expert with CAT tools (experience with Smartling gets full marks)

#LI-remote #LI-JRW

About the team

The Localisation group is responsible for the localisation of Canvas product marketing and content as well as the tools processes and assets that make this possible. We sit within the International Supergroup but we work closely with stakeholders across the whole organisation. Our mission is to celebrate the diversity of our global users and make their interactions with Canva delightful by delivering a hyperlocalised experience.

Whats in it for you

Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.

Heres a taste of whats on offer:

• Equity packages - we want our success to be yours too
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
• Flexible leave options that empower you to be a force for good take time to recharge and support you personally

Check out for more info.

Other stuff to know

We make hiring decisions based on your experience skills and passion as well as how you can enhance Canva and our culture. When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above we still want to hear from you!

Please note that interviews are conducted virtually.

Remote Work :

No

Employment Type :

Full-time