Line of Service
Internal Firm ServicesIndustry/Sector
Not ApplicableSpecialism
IFS - Internal Firm Services - OtherManagement Level
ManagerJob Description & Summary
The Global Marketing Organization (GMO) is a key driver of PwCs growthelevating one of the worlds most trusted brands amplifying our voice on the issues that matter most and delivering tech-enabled data-driven impact through best-in-class marketing practices.Meaningful workyoullbe part of
As aDigital ProductManagerAdobe Web Platforms Globalyoullwork as part of a teamofproblem solvers helping to solve business issues deliver high quality client service and operational efficiency. Responsibilities include but are not limited to:
Implement and continuously enhance Adobe Experience Cloud tools including Adobe Experience Manager (AEM) to support enterprise digital experiences.
Maintain detailed product documentation and define best practices for scalable governed web operations.
Gather analyze and prioritize stakeholder requirements to support backlog grooming and sprint planning.
Lead the planning and execution of multi-country website builds ensuring localization multi-language content and regional regulatory compliance.
Translate business and user needs into functional and technical requirements for development teams.
Collaborate with IT and development teams to manage platform integrations performance optimization and API usage.
Configure and set up the Content Management System (CMS) architecture to support organizational goals user roles and workflows.
Integrate the CMS with other business-critical tools to create a seamless content management ecosystem.
Design and implement scalable content publishing workflows with governance for global content operations.
Develop and enforce content governance standards to ensure consistency scalability and compliance across regions.
Participate in content migration from legacy platforms to the new CMS prioritizing SEO accessibility and content accuracy.
Coordinate with IT content owners and vendors to ensure smooth andaccuratecontent transitions with minimal disruption.
Implement Adobe Analytics tagging and tracking to support data-driven decision-making and performance reporting.
Collaborate with analytics and SEO teams toidentifyoptimization opportunities and improve site performance.
Support ongoing SEO enhancements including improvements to metadata site structure and user experience.
Define and evolve taxonomy metadata and tagging systems to enhance content discoverability and user navigation.
Work with UX research and creative teams to develop user personas customer journeys and wireframes.
Ensure a consistent intuitive and accessible user experience across all digital touchpoints.
Manage project timelines coordinate with cross-functional stakeholders and track progress to ensuretimelydelivery.
Lead change management efforts including training communication and adoption planning for new features and processes.
Experiences and skillsyoulluse to solve
Proven ability to lead digital product lifecycles from strategy to execution.
Hands-on experience with AEM Adobe Analytics and Adobe Target in enterprise environments.
Deep understanding of CMS platforms especially AEM including component-based development and multi-site/multi-language setup.
Familiarity with front-end technologies (HTML CSS JavaScript) and responsive design principles.
Ability to define and implement scalable publishingworkflowsand governance models.
Experience implementing taxonomy metadata systems and structured content strategies.
Knowledge of technical SEO Core Web Vitals and performance tuning best practices.
Proficiencyin Adobe Analytics Google Analytics and tag management tools like Adobe Launch or GTM.
Understanding of integrating CMS with CRM DAM MAP and other enterprise systems.
Familiarity with WCAG 2.1 GDPR CCPA and global digital compliance standards.
Experience supporting global websites with localization and translation workflows.
Ability to lead change initiatives develop training materials and drive adoption.
Strong interpersonal skills to bridge technical and non-technical teams.
Skilled in managing timelines coordinating with stakeholders and ensuring delivery.
Experience with tools like JIRA Confluence Figma and version control systems for collaboration and documentation.
PwC Canada is committed to cultivating an inclusive hybrid work environment.Exactexpectations for your team can be discussed with your interviewer
Whyyoulllove PwC
Wereinspiring and empowering our people to change the world. Powered by the latest technologyyoullbe a part of diverse teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work and our continuous development environment will take your career to the next level. We reward your impact and support your wellbeing through a competitive compensation package inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about our Application Process and Total Rewards Package at: Canada acknowledges that we work and live across Turtle Island on the land that is now known as Canada which are the lands of the ancestral treaty and unceded territories of the First NationsMétisand Inuit Peoples. We recognize the systemic racismcolonialismand oppression that Indigenous Peoples have experienced and still go through and we commit to allyship and solidarity.
Education (if blank degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank certifications not specified)
Required Skills
Optional Skills
Accepting Feedback Accepting Feedback Active Listening Analytical Thinking Brand Management Brand Marketing Business Development Campaign Performance Analysis Channel Marketing Coaching and Feedback Communication Consumer Behavior Content Marketing Content Strategy Creativity CRM Software Customer Insight Developing Communication Strategies Digital Marketing Embracing Change Emotional Regulation Empathy Entertainment Management Inclusion Intellectual Curiosity 31 moreDesired Languages (If blank desired languages not specified)
Travel Requirements
Not SpecifiedAvailable for Work Visa Sponsorship
NoGovernment Clearance Required
NoJob Posting End Date
At PwC Canada our most valuable asset is our people and we grow stronger as we learn from one another. Were committed to creating an equitable and inclusive community of solvers where everyone feels that they truly belong. We understand that experience comes in many forms and building trust in society and solving important problems is only possible if we reflect the mosaic of the society we live in.Were committed to providing accommodations throughout the application interview and employment process. If you require an accommodation to be at your best please let us know during the application process.To learn more about inclusion and diversity at PwC Canada: Be a part of The New Equation.Chez PwC Canada notre atout le plus précieux cest notre personnel. Et cest en apprenant les uns des autres que nous devenons plus forts. Nous avons à cœur de créer une communauté équitable et inclusive de professionnels de la résolution de problèmes dans laquelle chacun se sent vraiment à sa place. Nous savons que lexpérience peut prendre diverses formes et pour nous donner confiance au public et résoudre des problèmes importants nest possible que si notre milieu de travail reflète la diversité de la société dans laquelle nous vivons.Nous tenons à répondre à vos besoins tout au long du processus de demande demploi dentrevue et dembauche. Si vous avez besoin de mesures dadaptation pour être parfaitement à laise faites-le-nous savoir à létape de la demande demploi.Pour en savoir plus sur linclusion et la diversité chez PwC Canada: Faites partie de La Nouvelle équation.Required Experience:
IC
At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 155 countries with over 284,000 people who are committed to delivering quality in assurance, advisory and tax services. Find out more and tell us what matters to you by vis ... View more