Manager, Pro Marketing Security & Safety

Resideo is seeking a strategic Manager Pro Marketing - Safety & Security B2B to develop integrated campaigns that generate MQLs and deliver measurable this role youll plan and execute multi-channel programs analyze performance and optimize for growth. The selected candidate will also specify the marketing materials used for Pro marketing and support our Pros ability to attract customers. You will develop creative briefs review and approve output and ensure all deliverables align with campaign objectives. Ideal candidates have experience in security technologies (intrusion video surveillance access control) and thrive in a data-driven collaborative environment.

JOB DUTIES:

Strategy & Planning:
Develop and implement marketing strategies aligned with company and Security/Safety Pro objectives.
Work closely with sales teams and sales leaders to identify high-impact marketing opportunities targeting key Security dealers and Electricians.
Support and oversee go-to-market plans for new product launches and Security/Safety Pro onboarding.

Campaign Execution:
Plan and execute co-branded marketing campaigns with Security/Safety Pros (email digital ads webinars content syndication events).
Create and distribute marketing assets tailored for the Security/Safety Pro ecosystem (sales decks case studies email templates landing pages).

Security/Safety Pros Enablement:
Develop Security/Safety Pro training materials toolkits and communications that help Pros effectively market and sell our products.
Facilitate onboarding and ongoing engagement for new and existing Security/Safety Pros.

Measurement & Optimization:
Track and analyze the effectiveness of Security/Safety Pro campaigns and programs using CRM and marketing automation platforms.
Report on KPIs such as lead generation pipeline influence ROI and Security/Safety Pro engagement.

Cross-Functional Collaboration:
Work closely with internal teams including sales product marketing content and operations to align efforts and messaging.
Serve as the marketing liaison for Security Dealer and Electrician Pro relationships ensuring consistent messaging and brand standards.

YOU MUST HAVE:
6 years of experience in marketing Security/Safety Pro marketing or B2B demand generation.
Proven success in executing joint marketing programs and managing Security/Safety Pro relationships.

Highly organized with excellent written and verbal communication skills

WE VALUE:
Strong track record of project management with the ability to manage multiple initiatives.
Proficiency with CRM and marketing tools (e.g. Salesforce HubSpot Marketo or similar).
Experience working in SaaS technology or manufacturing industries.
Understanding of Security/Safety Pro portals PRM systems and channel incentive programs.
Ability to thrive in a matrixed and agile environment.
Familiarity with account-based marketing (ABM) strategies.

WHATS IN IT FOR YOU:

Work with a high performing highly motivated team of marketing professionals.

Play a key role in communicating and educating our Dealers and electricians.

Use your out of box thinking to create effective marketing campaigns to help grow our brand.

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