Vice President, Head of Riott Media, GC
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Job Summary
Marriotts Riott Media is our global data-driven media network that empowers brands to meaningfully engage travelers across Marriotts digital and on-property ecosystem. As the Riott Media leader for Greater China you will drive the future direction and development of the local business. This position is a high-visibility leadership role with significant ability to create impact across an omni-channel media business.
In this role you will oversee the development of sophisticated products ensuring that all aspects of the product creation process are well-coordinated and aligned with company and global media network goals. You will manage the process involved in launching these products into the local market including marketing strategies sales plans and distribution channels. You will leverage your leadership skills and knowledge to evolve our current media network capabilities and build a sustainable pathway to exponential growth.
Key Responsibilities
Financial & Commercial Leadership
Monitor and manage Riott Medias local financial performance including revenue costs and profitability
Own P&L deliver revenue targets aligned with global benchmarks
Develop and execute commercial strategies for monetizing advertising resources and driving revenue growth and profitability
Product Development & Innovation
Oversee development and localization of sophisticated ad products; MarTech and AdTech capabilities in alignment with global strategy
Translate Marriotts unique assets guest data premium content on property touchpoints and loyalty ecosystem into scalable privacy-compliant advertising products
Optimize yield through advanced inventory forecasting pricing strategies and real-time performance analytics
Client & Market Engagement
Promote Riott Media with effective sales strategies and strong client relationship management
Directly manage relationships with strategic advertisers agencies and platform partners
Lead high value negotiations and close multimillion-dollar deals across direct programmatic and co-marketing channels
Moniot market trends and industry developments to identify opportunities and challenges
Team Leadership & Capability Building
Lead the development and management of Riott Medias local organization including team structure recruitment and performance
Build and lead a high performing cross0functional team (sales operations product analytics)
Identify training needs facilitate professional development opportunities and mentor team members
Cross- Functional Alignment
Collaborate with Brand & marketing Loyalty Digital and Property Operations to embed Riott Media into Marriotts customer journey
Champion the business case internally and secure buy-in from key stakeholders across regions and functions.
Candidate Profile
Education and Experience
Bachelors degree in Marketing Advertising Business Administration or related field. MBA or advanced degree highly preferred.
Minimum of 15 years in advertising marketing or related field with at least 5 years in a leadership role. Experience managing a media team and building or scaling media/ad businesses is highly desirable. Start-up experience preferred.
Skills and Competencies
Ten or more years of cross-functional leadership experience including success leading large marketing teams with vendor and/or agency counterparts
Eight or more years in brand and performance marketing with exposure to programmatic buying retail/commerce media and e-commerce integrations
Five or more years of offsite media product strategy experience with a proven track record of launching new products from the ground up
Strong strategic planning media management and negotiation skills
Expertise in media planning buying and optimizing advertising inventory and pricing
Deep understanding of programmatic advertising MarTech and media buying
Ability to build and maintain strong relationships with key clients and partners
Ability to thrive in a fast-paced multi-project environment
At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.
Required Experience:
Exec
Key Skills
- Change Management
- Financial Services
- Growing Experience
- Managed Care
- Management Experience
- Analysis Skills
- Senior Leadership
- Performance Management
- Process Management
- Leadership Experience
- negotiation
- Analytics
About Company
At Le Méridien, we are inspired by the era of glamorous travel, celebrating each culture through the distinctly European spirit of savouring the good life. Our guests are curious and creative, cosmopolitan culture seekers that appreciate moments of connection and slowing down to savou ... View more
