Paid Media Specialist (SEM + Paid Social)
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Job Location:
Atlanta, GA - USA
Monthly Salary:
Not Disclosed
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
What Youll Do
Paid Search (SEM PMAX Display Video)
- Plan build and manage campaigns across Google Ads and Microsoft Ads
- Conduct keyword research ad creation and competitive benchmarking
- Set up and optimize PMAX Search Display and Video campaigns
- Monitor pacing bids budgets tracking and performance
Paid Social (Meta TikTok)
- Plan build and manage campaigns across Meta Ads and TikTok Ads
- Handle audience setup creative rotation and A/B testing frameworks
- Develop creative testing structures and optimization strategies
Analysis & Strategy
- Translate performance data into clear actionable insights
- Analyze campaign data using GA4 first-party data and internal tools
- Understand and optimize for CPA ROAS CTR CPM and other key metrics
- Prepare clear internal and client-facing reports
- Stay current on platform updates algorithm changes and industry trends
Collaboration
- Work closely with creative team on concepts messaging copy and direction
- Support strategic planning with the Head of Media Technology
- Communicate campaign performance and recommendations to clients
Qualifications :
Who You Are
Required:
- 4 years of hands-on paid media experience (agency or freelance strongly preferred)
- Deep expertise setting up and managing Meta Ads campaigns (this is urgent priority)
- Deep expertise setting up and managing Google Ads campaigns (this is urgent priority)
- Proficient with Google Ads Microsoft Ads and Meta Ads Manager
- Strong working knowledge of GA4 Sheets/Excel Looker Studio or similar tools
- Analytical thinker with exceptional attention to detail
- Clear communicator who can work independently and manage multiple client accounts
- Available to work Denver hours (9am-5pm MT) consistently
- Can start immediately
- Thrives in a fast-paced startup environment
- Curious resourceful and eager to take ownership
Bonus Points:
- TikTok Ads experience
- Experience with DSPs or other paid channels
- Strong copywriting skills
- Understanding of retail/local business marketing strategies
- Prior temp-to-perm or contract-to-full-time experience
Additional Information :
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race color religion age national origin ancestry physical or mental disability medical condition pregnancy genetic information gender sexual orientation gender identity or expression veteran status marital status or any other status protected under federal state or local law.
Remote Work :
Yes
Employment Type :
Contract
Key Skills
- Diploma
- Abinitio
- Cost Accounting
- Cyber Security
- CRM
- AV
About Company
Our client is a performance-driven marketing agency helping local businesses grow through smarter digital strategies. They focus on real-world outcomes—store visits, bookings, and calls—plus scalable e-commerce performance. They move fast, test constantly, and expect impact from day o ... View more
