ABOUT THE ROLE
As the Senior Director of Sales Enablement you will architect a centralized strategic enablement center of excellence across the company. Reporting to the Vice President of Sales Operations you will initially focus on elevating the performance of our B2B sales organization. Your mandate will then expand to scale these capabilities across the entire Dow Jones commercial ecosystem including Subscriptions Media Sales and other revenue-generating functions.
We are looking for someone who has successfully built high-impact enablement engines in complex global organizations.
You will work in our midtown Manhattan office at least 3 days a week.
KEY RESPONSIBILITIES
Strategic Leadership & Foundation Building:
Architect the long-term vision and roadmap for Sales Enablement at Dow Jones transitioning the organization from reactive training to proactive data-driven enablement.
Conduct needs analyses to identify gaps in knowledge skills processes and content across the current commercial sales landscape.
Define and implement standard sales methodologies and processes (e.g. MEDDIC Challenger Solution Selling) tailored to different go-to-market motions.
Partner closely with Sales Leadership Sales Operations Marketing and Product to ensure total alignment on go-to-market strategies and messaging.
Content Methodology & Playbooks:
Move beyond generic sales decks to create dynamic buyer-aligned sales playbooks that guide reps through every stage of the sales cycle.
Establish a governance model for sales content ensuring reps have easy access to current compliant and high-impact materials.
Collaborate with Product Marketing to translate complex product features into compelling value propositions
Onboarding & Continuous Development:
Overhaul the sales onboarding program to reduce ramp time for new hires ensuring they achieve time to first deal faster.
Design and deliver continuous learning programs for tenured reps focusing on advanced skills new product introductions and market shifts.
Implement coaching frameworks that empower frontline sales managers to reinforce training effectively.
Technology & Measurement:
Partner with Sales Operations on sales tech-stack optimization (CRM Sales Engagement Platforms) ensuring technology is an enabler.
Drive the selection adoption and continuous evolution of dedicated Sales Enablement platforms.
Define the strategy for integrating AI and automation to scale enablement efforts. This may include leveraging conversational intelligence for coaching insights and exploring generative AI to accelerate content creation and personalization.
Identify manual processes within the sales cycle and enablement operations that can be automated to reduce friction and administrative burden.
Define and track OKRs and KPIs to measure the ROI of enablement initiatives (e.g. win rates sales cycle velocity time to ramp).
YOU HAVE
Experience: 15 years of experience in Sales Enablement Sales Operations or B2B Sales with at least 5 years in leadership role directing an enablement function.
The Builder Track Record: Demonstrated success in building a Sales Enablement function from scratch or significantly transforming one in a complex global environment.
Methodology Expertise: Deep certification or proven experience implementing major sales methodologies (e.g. MEDDIC Sandler Challenger etc.).
Commercial Acumen: Strong understanding of B2B SaaS data or information services business models and sales cycles.
Change Management: Exceptional ability to influence senior stakeholders drive behavioral change among tenured sales teams and navigate a large matrixed organization.
Tech Savviness: Deep familiarity with the modern sales technology landscape (Salesforce Outreach/Salesloft Enablement Content Platforms Conversational Intelligence).
#LI-HYBRID
OUR BENEFITS
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Medical Dental and Vision Insurance Plans
Education Benefits
Paid Maternity and Paternity Leave
Family Care Benefits
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Learn more about all our US benefits.
Business Area:
Dow Jones - Business IntelligenceJob Category:
SalesUnion Status:
Non-Union rolePay Range: $200000 - $220000We recognize that attracting the best talent is key to our strategy and success as a company. As a result we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect and we tailor our offers within the range based on the selected candidates experience industry knowledge location technical and communication skills and other factors that may prove relevant during the interview process.Pay-for-performance is a key element in our strategy to attract engage and motivate talented people to do their best work. Similarly to salary for bonus eligible roles targets are set based on a variety of factors including competitive market practice.For benefits eligible roles in addition to cash compensation the company provides a comprehensive and highly competitive benefits package with a variety of physical health retirement and savings caregiving emotional wellbeing transportation and other benefits including elective benefits employees may select to best fit the needs and personal situations of our diverse workforce..Required Experience:
Exec
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