Consumer Marketing Senior Analyst Personal Care

Consumer Marketing Senior Analyst - Personal Care

As aConsumer Marketing Senior Analyst you will be responsible for actively contributing in generating business value for target audiences (consumers shoppers and customers) by delivering and managing superior Propositions or Superior Presence harnessing consumer and market intelligence to create demand and foster Brand Strength. The role involves leading and execute projects in the short term while also contribute working on initiatives and plans for the long term to ensure sustained business growth.

Your role:

• Contribute in developing and executing business plan for local market dynamics and chanels.
• Manager A&P (Advertising & Promotion) spend to support ongoing business growth and new commercial innovations.
• Monitors and ensures the consistent execution of the Consumer Experience Journey across all touchpoints including optimizing consumer journeybyanalyzing triggers barriers and performance to set marketing goals and behavior shifts.
• Enable consumercentric launchesby working with cross functional areas (Finance Supply Chain Sales Digital and global teams) in the propositions and ensure timely viable launches.
• Track in-market performance through the analysis of category growth market share and brand metrics.

Youre the right fit if:

• You have a Bachelors Degree/ Vocational Education in Marketing Sales Business Administration or equivalent.
• You posses 3 years of experience in Vocational Education in Marketing Communication Sales Business Administration or equivalent.
• Knowledgeable in MS Office package and comunicacation digital ecosystem
• You are able to communicate efficiently on English
• Strong project management and execution skills to manage complex projects end to end along with strong communication and presentation skills.

How we work together

We believe that we are better together than apart. For our office-based teams this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the companys facilities.
Field roles are most effectively done outside of the companys main facilities generally at the customers or suppliers locations.

This is an office role.

About Philips:

We are a health technology company. We built our entire company around the belief that every human matters and we wont stop until everybody everywhere has access to the quality of healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about our business.

• Discover our rich and exciting history.

• Learn more about our purpose.

• Learn more about our culture.