Vacancies Brand Manger
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Job Location:
Monthly Salary:
Posted on:
5 hours ago
Vacancies:
1 Vacancy
Job Summary
About AkzoNobel
Since 1792 weve been supplying the innovative paints and coatings that help to color peoples lives and protect what matters most. Our world class portfolio of brands including Dulux International Sikkens and Interpon is trusted by customers around the globe. Were active in more than 150 countries and use our expertise to sustain and enhance the fabric of everyday life. Because we believe every surface is an opportunity. Its what youd expect from a pioneering and long-established paints company thats dedicated to providing sustainable solutions and preserving the best of what we have today while creating an even better tomorrow. Lets paint the future together.
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2024 Akzo Nobel N.V. All rights reserved.
Job Purpose
The purpose of this job is to manage the New Segments in Decorative Paint portfolio some of which include Construction Chemicals Commercial Flooring Painting Tools & Ancillaries Range etc. A key part of this job also involves leading the marketing for export markets including Bangladesh Nepal Bhutan & Myanmar.
Key Accountabilities
Develop and execute strategic marketing plans and key imperatives for new segments and export markets ensuring alignment with overall business and brand strategy.
Identify consumer needs and market opportunities through collaboration with insights and category teams leveraging internal and external data.
Manage brand and pricing architecture positioning and messaging to ensure consistency across the Decorative Paints portfolio and sub-brands.
Lead new product development (NPD) identify opportunities drive cross-functional execution and ensure on-time in-full product launches.
Oversee portfolio and innovation roadmap ensuring a healthy 12-quarter pipeline aligned with market trends painter/consumer insights and technology developments.
Develop impactful packaging and design that enhances conversion at point of sale and reinforces brand positioning.
Plan and implement integrated communication campaigns (traditional & digital) in coordination with agencies and country marketing teams to drive awareness and offtake.
- Collaborate with commercial and sales teams to optimize product selection pricing strategy distribution and in-market activation.
Drive compliance with product stewardship and sustainability standards supporting marketing communication of sustainable innovations and company initiatives.
Manage lifecycle of product portfolio including SKU rationalization complexity reduction and performance reviews for long-term profitability.
Lead and develop cross-functional multicultural teams driving collaboration performance and process improvement to achieve business goals.
At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when our organization all qualified applicants receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age or disability.
Requisition ID:49657
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
We’ve been pioneering a world of possibilities to bring surfaces to life for well over 200 years. As experts in making coatings, there’s a good chance you’re only ever a few meters away from one of our products. Our world class portfolio of brands – including Dulux, International, Sik ... View more
