Marketing Analytics Specialist
Share
Job Location:
Kansas City, KS - USA
Monthly Salary:
$ 80000 - 100000
Posted on:
17 hours ago
Vacancies:
1 Vacancy
Job Summary
About Us
Concord isnt your typical consulting firm; we are an execution company with a passion for making things happen. Our mission is to help clients enhance customer experiences optimize operations and revolutionize their product offerings through seamless integration optimization and activation of technology and data.
We are purpose-built merging the industrys top specialty companies to amplify our Innovation Capabilities in analytics & AI data management & engineering UX and digital experience and technical platform integration automation & security engineering.
About the Role
The Marketing Analytics Specialistwill play a key role in enabling data-driven marketing strategies by analyzing performance across channels providing insights and developing analytical solutions that drive optimization in acquisition engagement and retention.
This role blends technical execution and analytical storytelling requiring strong SQL and data modeling skills (Looker BigQuery) as well as the ability to connect business goals with actionable marketing insights.
Youll collaborate closely with marketing teams to measure campaign performance optimize audience targeting and uncover opportunities for improved ROI across digital and email marketing initiatives.
What You Will Be Doing
- Partner with marketing and business stakeholders to understand measurement goals and translate them into actionable analytics plans.
- Query and transform marketing data using SQL and BigQuery; develop dashboards and models in Looker (LookML) to support ongoing reporting.
- Developing new Adobe Analytics or Google Analytics Workspaces in support of business questions.
- Measure and analyze campaign performance across channels (email digital social web) to uncover trends opportunities and optimization areas.
- Support marketing optimization efforts spanning acquisition engagement and retention by identifying key levers and actionable insights.
- Develop and maintain key marketing KPIs and ensure reporting supports data-driven decision-making.
- Execute ad hoc analyses and provide recommendations to improve campaign targeting messaging and performance.
- Evaluate and adopt new tools and technologies to enhance marketing analytics capabilities.
- Manage analytical workstreams from planning through delivery ensuring data accuracy and timely completion.
WhatWeAreLookingFor
- 3 years of experience in marketing analytics preferably with exposure to email marketing or digital campaign analysis.
- Hands-on experience with SQL (required); familiarity with BigQuery and Looker (or a willingness to learn LookML modeling).
- Knowledge of marketing KPIs campaign performance metrics and optimization techniques.
- Experience with Adobe Analytics or Google Analytics.
- Ability to interpret business questions and translate them into data-driven analyses.
- Strong analytical and problem-solving skills with attention to detail.
- Comfortable working with new technologies and learning on the go.
- Bachelors degree in Marketing Business Computer Science Information Systems or a related field.
What We Offer (W2 Salary)
- Health Dental and Vision Insurance: Comprehensive coverage to support your well-being.
- Employer Contributions to Health Savings Accounts (HSA): Helping you save for medical expenses.
- Flexible Spending Accounts (FSA): Options for healthcare and dependent care expenses plus a $200 Lifestyle Spending Account (LSA).
- Disability Insurance: Short- and long-term coverage fully paid by the employer.
- Life and AD&D Insurance: Employer-provided coverage with options for additional voluntary coverage.
- Employee Assistance Program (EAP): Access to personal and professional support resources.
- Career Growth Opportunities: Pathways for advancement and skill development.
- Team Engagement Activities: Regular team-building events and company-sponsored activities to foster collaboration and connection.
- Paid Time Off and Holidays (Only W2 Salary*): PTO policy and paid company holidays.
Additional Information
- Employment type: Long-term full-time role employment.
- Salary: $80000 - $100000.
- Location: Prefer candidates located in Kansas City. Occasionally visiting the offices in Minneapolis or Kansas City might be required.
- If remote preferred locations include: Bay Area LA San Diego Minneapolis Richmond Des Moines Dallas or Atlanta for occasional team events.
- Requirements: must be authorized to work legally in the US without sponsorship now or in the future.
***
Concord is an execution partner helping organizations drive digital transformation modernization and scalable technology solutions. We deliver real results that solve real business challenges. We operate globally and are growing fast shaping the future of technology. Join a team trusted by top companies to drive strategic growth and operational excellence!
Required Experience:
Senior IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Concord is a technology consultancy blending style with substance to create flawless customer experiences backed by powerful analytics and underwritten by strong data foundations. With the refinement of an agency, the grit of a startup, and the experience of an institution, we create ... View more
