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Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
ProfessionalAll Job Posting Locations:
Taipei City TaiwanJob Description:
Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months subject to legal requirements including consultation with works councils and other employee representative bodies as may be required regulatory approvals and other customary conditions and approvals.
Should you accept this position it is anticipated that following conclusion of the transaction you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes programs policies and benefit that case details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes.
We are searching for the best talent for Associate Product Manager
You will be responsible for:
1. Contribute to the development of Trauma strategies and drive planning and execution of marketing initiatives
Identify and address customer segments and targets e.g. new product portfolio segmentation strategy development and execution
Drive portfolio positioning and prioritization
Establish pricing strategies that maximize brand profitability and market share
Partner with sales organizations for effective deployment
Establish tracking tools and adjusts plans in line with results
2. Identify customer needs develop disease state and procedure insights in the field of surgery and understand health care market trends and competitor strategies
Build and maintain relationships with KOLs
Apply market research tools to deepen customer understanding
Leverage multiple sources of competitive intelligence (global regional and local)
Create market models and sales forecasts
3. Manage the business with financial acumen to achieve business plan goals
Analyze and improve top and bottom-line performance e.g. through the platform and pricing dashboards
Evaluate new business opportunities
Assess Marketing spend effectiveness
4. Commercialize new products to sustain sales growth
Influence the global / regional strategy & pipeline team to ensure that TW market needs are considered
Develop launch strategies that include market research regulatory reimbursement supply chain pricing Prof-Ed/sales training and communication plans as well as KOL feedback and advocacy
Apply project management tools to define project objectives scope and process
Use the LEX approach to create a cohesive NPIs launch plan
Collaborate proactively with regional and country partners to deliver launch plans
5. Develop clear marketing messages that influence internal and external stakeholder behavior
Build and sell a clear concise and compelling story
Proactively communicate with and deliver value to diverse stakeholders
Coordinate integrated communication plans with agencies
Successfully apply digital strategies and other innovative approaches
6. Close collaboration with the sales team and support functions (Regulatory Quality Supply Chain Finance Market Access Prof-Ed/SLD) and Regional Marketing (upstream & downstream) as well as relationship building with and support of country marketing contacts (e.g. technical questions from field sales colleagues and customers)
Required Skills:
Marketing New Product Marketing Product MarketingPreferred Skills:
Analytical Reasoning Brand Marketing Brand Positioning Strategy Business Behavior Coaching Communication Consulting Customer Centricity Customer Intelligence Data Analysis Data-Driven Decision Making Data Savvy Execution Focus Financial Analysis Innovation Presentation Development Problem Solving Product Management Product StrategiesRequired Experience:
IC
About Johnson & Johnson A t Johnson & Johnson, we believe good health is the foundation of vibrant lives, thriving communities and forward progress. That’s why for more than 130 years, we have aimed to keep people well at every age and every stage of life. Today, as the world’s larges ... View more