Product Marketing Manager

Are you a creative storyteller with a passion for technology and market strategyJoin Ivanti as a Product Marketing Manager and help shape the narrative that positions our solutions as leaders in IT and this roleyoullcraft compelling messaging analyze market trends and develop assets that resonate with diverse audiences.Youllcollaborate across product sales and marketing teams to drive go-to-market success and ensure our customers understand the value Ivanti delivers. If you thrive in a fast-paced environment and love turning insights into impactful campaigns we want to hear from you.

Why this role matters

Ivanti is looking for a Product Marketing Manager who is ready for a challenging role supporting a growing IT & Security portfolio. This role requires effective messaging skills to reach multiple buyers and buying centers developing customer-facing assets researchinganalyzingand communicating market and competitive intelligence supporting field and partner enablement and aiding in cross-functional launches. You will be an integral part of crafting compelling narratives at the product and solution level.You will collaborate closely with product management sales and demand generation teams to position Ivanti as a leader in ITSM and ensure our solutions resonate with target audiences.

Our team of experienced product marketers is focused on understanding customer needs and driving value-based messaging and effective marketing collaborativeleveragingthe strengths of cross-functional teams to ensure that theappropriate messageis delivered to the right customer at the right time.

Whatyoulldo:

• Subjectmatterexpertise:Develop a comprehensive understanding of market trendscompetitorsand customer needs in bothnewand evolving markets.
• Solution messaging: Construct persuasive value-based messaging that showcases our advantages.
• Competitive differentiation:Use your knowledge of Ivantis solutions and those of our competitors to generate compellingbattlecardswin/lossanalysismarket trendreportspresentationsblogsand other assets that focus on our unique selling proposition.
• Go-to-market:Support cross-functional GTM to reach our target audiences and illustrate how Ivanti can help them reach their goals.
• Enablement:Partner with the sales enablement team to educate and empower our sales and partner networks.
• Research andReporting:Analyzesales and marketing data toidentifytrends report results and model potential impacts of change.

What you will bring:

• 2-3years experiencein B2B marketing in one or more technical categories or relevant adjacent roles and experience in:
• Establishing a clear understanding of customer needs and wants.
• Developing solution positioning and messaging (productweb pagesblogposts data sheets white papers etc.).
• Researching and articulating competitive positioning and intelligence.
• Creating compelling marketing assets.
• Executing go-to-market activities.
• Utilizing data and research to inform product development and marketing decisions
• Supporting cross-functional product launches.
• Exhibitstrongpersuasive written and verbal communication skills and presentation skills (examplesrequired).
• Understand and refine highly technical content for less-technical audiences.
• Leverage researchreportingand AI productivity tools asappropriate.
• Create strong collaborative relationships across organizational levels and departments.
• Prioritize tasks and focus on the most important ones first.
• Possess initiative and drive to excel across all responsibilities.
• Organize plan documenttasks;negotiate deadlines;andmonitorand track progress daily.

Why Ivanti

• Friendly flexible working model:Empower excellence whetheryoureat home or in the office and support work-life balance.

• Competitive compensation & total rewards: Including health wellness and financial plans tailored for you and your family.

• Global diverse teams:Collaborate with talented people from 23 countries.

• Learning & development:Grow your skills with access to best-in-class learning tools and programs.

• Equity & belonging:We value every voice. Your story helps inform our solutions for a changing world.

What drives us

Ivantis mission is to elevate human potential within organizations by managingprotectingand automating technology for continuous innovation.

It is through diverse and inclusive hiring decision-making and commitment to our employees and partners that we will continue to build and deliver world-class solutions for our customers.

To learn more about IvantisMission and Core Values.

Inclusion at Ivanti

Ivanti is proud to be anEqual Opportunity Employer.Werecommitted to building a diverse team and fostering an inclusive environment where everyone belongs. We welcome applicants from all backgrounds andwalks of life.

Needadjustments during the process Reach out towerehappy to help.

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