Senior Associate Advisor

PLATFORM Insurance

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profile Job Location:

Toronto - Canada

profile Yearly Salary: CAD 80000 - 90000
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Senior Associate Advisor

About PLATFORM Financial

Platform Financial Groupis dedicated to providing advanced life insurance advisory services with a strong focus on Tax & Estate Planning. Serving business owners high-net-worth families and individuals Platform Financial delivers tailored strategies that address complex ownership structures succession planning and multi-generational wealth transfer.


Platform Financial Group operates in close alignment with Platform Insurance Management serving as its dedicated advisory arm. PLATFORM Insurance Management is a national privately owned Canadian insurance brokerage that specializes in providing insurance surety and other risk management solutions particularly for the construction infrastructure and real estate industries. The company offers a wide range of services including global insurance and risk control claims advocacy and merger & acquisition liability with a focus on tailoring solutions to meet the specific needs of its clients.

About the Role

PLATFORM Financial is seeking a highly capableSenior Associate Advisorto join its estate and insurance planning team. This individual will lead client discussions assess needs develop planning recommendations and manage execution across a steady volume of small and mid-market files.

The ideal candidate brings strong communication skills financial-planning literacy and the professional maturity required to guide families and professionals through meaningful long-term planning decisions. This is a planning-centric advisory role.

Key Responsibilities

Planning & Advisory Leadership

  • Lead and participate in client meetings to understand family goals financial context corporate structures and long-term objectives.
  • Deliver clear needs-based recommendations rooted in financial planning principles estate considerations and risk-management fundamentals.
  • Provide holistic advice incorporating:
    • Life insurance within broader planning frameworks
    • Disability and Critical Illness (living benefits)
    • Protection and continuity planning for incorporated professionals
  • Act as a trusted advisor offering clarity confidence and thoughtful guidance throughout the planning process.
  • Identify and pursue new business opportunities with a focus on cultivating growth from Platforms existing client base broker network and books of business.

Case Stewardship & Execution

  • Manage a consistent flow of planning engagements including:
    • Family-market term planning
    • Corporate-owned policies for incorporated professionals ($5K$50K annual premiums)
    • Occasional shared mid-sized files such as $100K/year commitments or introductory leveraged strategies
  • Oversee underwriting submissions documentation medical evidence and carrier communications.
  • Prepare client-ready planning summaries recommendations projections and comparative analyses.
  • Ensure documentation accuracy timely follow-up and compliance adherence on all files.

Collaboration & Technical Advisory Support

  • Work closely with PLATFORMs internal advisory team contributing to planning strategy case analysis and execution.
  • Leverage internal specialists to support client recommendations including:
    • Tax Accountant for corporate/tax analysis and modeling
    • Actuarial Support for illustration and projection review
    • Underwriting & Case Management for medical/financial underwriting coordination
  • Coordinate with clients external accountants lawyers and professional advisors to ensure alignment across all planning components.
  • Act as a trusted resource for brokers and agents providing guidance on product positioning and sales support.

Market Strategy & Positioning

  • Represent Platform Financial at conferences in tax estate planning and life insurance.
  • Collaborate with senior leadership on initiatives to enhance Platforms brand visibility and market positioning in the Canadian tax and estate planning space.
  • Ensure all activities meet compliance standards and adhere to industry regulations.

IDEAL Candidate Profile

  • Strong communicator with the ability to guide families and professionals through planning decisions.
  • Solid grounding in financial planning principles including risk management estate fundamentals and corporate basics.
  • Demonstrates disciplined judgement and a proactive organized approach to client work.
  • Motivated to lead small to mid-sized engagements independently.
  • Thrives in a structured professional advisory environment focused on precision service and planning excellence.

Qualifications

  • LLQP
  • Progress toward CFP CLU or TEP is recommended
  • Minimum 4 years of experience in insurance advisory financial planning client-facing roles.
  • Strong understanding of:
    • Financial and estate-planning fundamentals
    • Term and permanent insurance
    • Disability and Critical Illness
    • Basic corporate structures and tax concepts (CDA shareholder considerations)
  • Proven ability to lead or co-lead client meetings with professionalism.
  • Strong writing and analytical capabilities.

Please visit our careers page to see more job opportunities.


Required Experience:

Senior IC

Back to all jobs at PLATFORM InsuranceSenior Associate AdvisorAbout PLATFORM FinancialPlatform Financial Groupis dedicated to providing advanced life insurance advisory services with a strong focus on Tax & Estate Planning. Serving business owners high-net-worth families and individuals Platform Fin...
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Key Skills

  • Computer Hardware
  • Loan Processing
  • Sales Experience
  • Continuous Integration
  • Iis
  • Risk Management
  • Banking
  • Strategic Planning
  • Curriculum Development
  • Administrative Experience
  • Program Design
  • negotiation

About Company

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PLATFORM is a national, privately owned Canadian brokerage specializing in insurance, surety, sub-default insurance and benefit solutions. We are driven by...

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