APAC Digital Marketing Manager

Join us in building a sustainable future where people communities andfuture generationscan truly thrive.

About the role:This role will be working for our MarsChampionPetfoodssegmentwhere we make life better for pets and their owners.The APAC Digital Marketing Manager leads the development and execution of Pet Lovercentric digital strategies across the region owning the full digital ecosystemfromdigitalcommerce and media toSEO CRM social andwebsiteto drive brand engagement and business growth.

Role Title:APAC Digital Marketing Manager
Location:Melbourne also open to Wodongawith regular travel to Melbourne
Hours:Full-timePermanent hybrid working

Reporting to:Market Strategy & Deployment Director

Whatyoulldo:

• Drive digital commerce growthby developing APAC D-comm strategiesoptimizingPerfect Digital Store execution and partnering with channel owners to boost visibility and conversion.

• Own the APAC digital ecosystem managing websites localization SEO and content to deliver a seamless engaging experience for Pet Lovers.

• Shape andoptimizeregional media strategy partnering with global teams and agencies to drive awareness cascade global campaigns and lead search/SEO performance.

• Lead APAC social and influencer marketing managing brand channels content agendas community engagement and influencer programs to strengthen brand affinity.

• Activate first-party data and CRM strategiesto deliver personalized engagement support lifecycle marketing and enable advocacy initiatives.

• Leverage analytics and manage budgetsto measure effectivenessoptimizedigital touchpoints and ensure smart compliant allocation of A&CP investment.
  

Your unique ingredients:

• A university degree in Marketing or a related fieldwith substantialdigital marketing experience in CPG retail or pet care with a strong grasp of APAC market dynamics.

• Proven ability to manage digital platforms end-to-end including CMS SEO and analytics.

• Deep understanding of paid media digital commerce and social strategies that drive growth.

• Hands-on experience partnering with influencers and content creators across APAC.

• A data-driven mindset with strong analytical project management and organizational skills.

• Excellent communicator and relationship-builder with solid budget management and ROI analysis capabilities.

• A genuine passion for pets and the premium pet category is a strong plus.
  

Whyyoulllove working for Mars:

• Purpose:Help craft beloved brands with a legacy ofover 100 years oflocal manufacturingmaking productsthatpeople and petswillloveall while helping to build a more sustainable future.

• People:A culture that values your contributions fosters leadership and recognises the impact you make. Your work truly matters here.

• Development:Shape your career with personalised development and real opportunities to grow from day one.

• Enjoy a team and business environment that is invested in helping you manage and grow your energy for work and life

• Be a part of a team scaling youllhave a true opportunity to shape the future of Champion

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race colour religion sex sexual orientation gender identity national origin disability status protected veteran status or any other characteristic protected by law. If you needassistanceor an accommodation during the application process because of a disability it is available upon request. The company is pleased to provide suchassistance and no applicant will be penalizedas a result ofsuch a request.

We know everyones needs are different andwerecommitted to making our application process accessible and supportive for all candidates. If you require any adjustments along the way simply let us knowinyour application form.Wellwork with you to understand what will help you feel comfortable and supported.

Internal candidates please speak to your line manager prior to applying.