Chief Marketing Officer

Sydney - Australia

Monthly Salary: Not Disclosed

Posted on: 4 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

At Tracksuit were building the worlds most loved brand tracking platform - now tracking in 25 markets and trusted by over 1000 brands globally.

We believe that great brands are built on creativity care and consistency - and thats exactly how were building Tracksuit. Were growing fast globally (we launched 17 new markets last week!) and were on the lookout for a Chief Marketing Officer to help us define and amplify the next chapter of our story.

The Opportunity

As our Chief Marketing Officer youll lead the global marketing team and shape how the world meets understands and falls in love with Tracksuit. Youll craft and elevate our brand story build demand across markets and deepen our connection with the communities we serve.

Youll also champion what it truly means to be a brand believer. At Tracksuit we turn brand health measures into meaningful outcomes the kind that help brand believers everywhere (marketers agencies and media platforms) build great brands and strengthen their reputations. To do this well youll need to bring your own conviction: a deep belief in brand its commercial power and its ability to move people and businesses forward.

Youll sit on the Executive Leadership Team (ELT) playing a key role in scaling Tracksuit with care creativity and global ambition.

This is an opportunity for a world class marketing leader whos equal parts strategist storyteller and operator. Someone who can inspire big creative ideas drive commercial results and build systems and teams that scale beautifully.

What Youll Do:

You will be a highly visible ambassador for Tracksuit: speaking writing and representing us publicly.
Being a thought leader on brand marketing and measurement.
Own Tracksuits global brand strategy positioning and creative direction - protecting and evolving our voice to ensure every touchpoint feels distinctly Tracksuit.
Accountable for planning cycles operational excellence and scaling processes and cross functional rituals.
Build strong strategic relationships in the ecosystem
Lead integrated data informed campaigns that turn awareness into high quality demand building a world class demand engine in partnership with Sales and Product.
Grow our global reputation and community through authentic PR community events and distinctive storytelling that reflect our energy and purpose.
Transform product value customer insights into powerful narratives that drive adoption advocacy and customer obsession.
Build scalable marketing systems automation and analytics frameworks that help us measure what matters and continually improve.
Champion responsible AI adoption within marketing building fluency and confidence in how technology can enhance creativity productivity and insight without losing our human centred approach.
Contribute as a member of the ELT shaping our global strategy aligning teams across markets and role modelling authentic values led leadership.

What Success Looks Like

Tracksuits brand awareness share of voice and advocacy is growing across key regions.
Marketing is delivering meaningful pipeline and revenue impact.
We have high quality consistent global storytelling and brand trust.
A high performing values led team that balances creativity with commercial impact.

Thats the role so who are you

A senior marketing leader with at least 10 years of Product & Brand marketing experience.
You have deep experience scaling global B2B or SaaS brands.
Equally comfortable shaping brand strategy creative leadership and performance analytics.
A builder of diverse high-performing and inspired teams. Creating an environment grounded in high care high performance and genuine human connection
A natural storyteller who understands the power of brand community and advocacy.
A track record and confidence in uplifting team capabilities utilising AI and embedding AI as part of your strategy
Grounded optimistic and excited about building something meaningful with purpose and pace.

$340000 - $385000 a year

We practice transparent compensation at Tracksuit which means we put a real focus on fair compensation for our people and their roles. We run comprehensive full-cycle comp reviews annually as well as rolling promotions when youve levelled up. Your salary is supplemented with our best-in-class benefits package as well as generous ESOP.

Why join us at Tracksuit

Tracksuit is one of Australasias fastest-growing startups and at just over 4 years old were already partnering with 1000 amazing brands across NZ AU the US and UK including Doordash Mars Bondi Sands Unilever Grüns and many more. We have grown our revenue by more than 10x in the last few years! and have had over 200% year-on-year growth in the US.

Were building the common language for brand - and were doing it with a globally distributed tight-knit and ambitious team. Were all about transparency trust learning and building something were proud of.

Heres a few things we think make Tracksuit a great place to work:

Compensation:Competitive market-rate salaries. Weve also got a fully transparent compensation framework so everythings out in the open.

Equity:Every Trackstar gets a slice of the pie through our ESOP program.

Wellbeing perks:6 weeks paid leave an annual wellness bonus and access to top tier EAP services.

Parental support:12 weeks paid parental leave for all parents extra support for IVF and a phased return to work.

Flex where it counts:Were office-first with stunning hubs in Auckland NYC London and Sydney.

FYI - Were pet-friendly in principle and practice with the occasional four-legged visitor adding to the charm not the chaos.

If youre excited by scale motivated by purpose and ready to make your mark on a fast growing SaaS business wed love to hear from you!

We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

Chief

At Tracksuit were building the worlds most loved brand tracking platform - now tracking in 25 markets and trusted by over 1000 brands globally.We believe that great brands are built on creativity care and consistency - and thats exactly how were building Tracksuit. Were growing fast globally (we lau...