Content Specialist
Share
Job Location:
Courbevoie - France
Monthly Salary:
Not Disclosed
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Job Summary
About BYD France
BYD France is the French National Sales Company of BYD BV Europe and BYD Company Ltd a China-based company and a leading global supplier of green energy technologies. BYD France offers a range of electric vehicles including all-electric cars buses & forklifts. BYD is expanding its operations in France to support a growing portfolio of New Electric Vehicle Passenger car and LCVs projects.
Content Specialist / (Luxury Automotive)
Create select and orchestrate premium content for social media digital campaigns and KOL collaborations to strengthen Denzas image in France (TECHNOLOGY DRIVES ELEGANCE). Elevate Denzas storytelling and establish a high-end visual signature.
Your Responsibilities
1. Editorial & Aesthetic Direction for Denza
Define an editorial line consistent with the premium luxury positioning.
Ensure the artistic direction for social media content (Instagram TikTok YouTube LinkedIn).
Guarantee the coherence of Denzas tone style and visual universe in France.
2. Content Creation & Production
Produce or co-produce high-end content: short videos photos capsules storytelling pieces.
Supervise shoots: moodboards storyboards locations angles artistic direction.
Adapt content to trends while maintaining an elegant and premium aesthetic.
3. KOL & Influencer Management
Identify KOLs aligned with the Denza universe.
Write premium creative briefs.
Ensure the quality of delivered content: aesthetics consistency tone.
4. Social Paid Campaigns & Brand Content
Design and adapt assets used in Paid Media (Meta TikTok YouTube).
Collaborate with the Paid Media teams to ensure performance and creative excellence.
5. Benchmark & Trends
Conduct constant monitoring of luxury automotive lifestyle and new social media trends.
Propose innovative ideas tailored to the French market.
Desired Profile
1. 5 years of experience in premium or luxury content creation. with experience in the high-end automotive industry a real asset.
2. Highly developed aesthetic eye: luxury fashion design lifestyle premium automotive.
3. Mastery of key platforms: Instagram TikTok YouTube (trends formats algorithms).
4. Comfortable with storytelling short-form video and visual narration.
5. Experience in a premium or luxury environment (high-end automotive strongly preferred / fashion / beauty / lifestyle / tech).
Key Skills
- Compliance Management
- Information Management
- Proofreading
- Social Intelligence
- Content Quality
- Factual Information
- Video Packages
- Conduct Interviews
- Records Management
- Creative Content
- Editorials
- News Stories
- Newsgathering
- Content Reviews
About Company
As the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.
